[Remote] Marketing Operations Coordinator

Note: The job is a remote job and is open to candidates in USA. Kesem is a nationwide community that supports children through and beyond their parent's cancer. They are seeking a Marketing Operations Coordinator to manage digital communications, optimize marketing operations, and provide data-driven insights to enhance engagement and drive organizational success. Responsibilities • Create and maintain an editorial and communications calendar to ensure alignment across national and chapter campaigns and initiatives. • Develop and manage email lists for all departments and chapters, maintaining data integrity and segmentation. • Schedule, test, send, and optimize email communications to maximize engagement and effectiveness. • Monitor email performance and conduct A/B testing to improve open rates, click-through rates, and conversions. • Manage and distribute digital tools and assets for Kesem chapters and supporters, ensuring brand consistency, accessibility, and usability. • Oversee the organization-wide marketing needs queue, prioritizing and coordinating requests efficiently. • Review and approve chapter merchandise to maintain brand standards and compliance. • Manage Kesem’s online merchandise store, ensuring an engaging and seamless customer experience. • Maintains marketing department’s invoicing, expense tracking, and vendor payments. • Administrates printing and mailing of marketing materials (brochures, signage, and other assets). • Organizes and archives marketing assets for easy access and consistent use among staff and volunteers. • Maintains Kesem profiles in rating platforms (Charity Navigator, Guidestar, Candid, etc) and nonprofit directories. • Supports development and execution of creative briefs and project plans. • Supports graphic design, photo, and video projects as needed. • Performs routine website maintenance and basic updates as needed. • Monitor, analyze, and report on key marketing metrics across email, social media, and website traffic to provide insights and strategic recommendations. • Identify trends and opportunities for improving marketing effectiveness based on performance data. • Collaborate with internal teams to optimize digital campaigns and communications strategy. Skills • 2–4 years of experience in marketing operations, digital marketing, email marketing, or project management. • Strong organizational and project management skills with the ability to manage multiple priorities. • Experience working with email marketing platforms (e.g., HubSpot). • Understanding of marketing automation, audience segmentation, and email performance optimization. • Familiarity with customer relationship management tools to manage and track engagement. • Experience scheduling, testing, and sending email campaigns to targeted audiences. • Ability to maintain and update an editorial and communications calendar to ensure cross-functional alignment. • Strong attention to detail in managing email lists, segmentation, and database integrity. • Experience tracking and analyzing key marketing metrics (open rates, click-through rates, engagement, conversion). • Ability to create reports on email marketing, social media, and website performance. • Strong data-driven mindset to suggest optimizations for digital engagement. • Familiarity with tools like Google Analytics, UTM tracking, and A/B testing for campaign performance. • Experience managing and distributing marketing assets and tools for internal teams, chapters, and partners. • Ability to ensure brand consistency in all digital materials, email templates, and outreach content. • Ability to manage an internal marketing request queue, prioritizing and coordinating needs across departments. • Strong attention to detail and ability to create and maintain organizational systems. • Ability to work cross-functionally with fundraising, programming, and leadership teams to align marketing efforts. • Strong written and verbal communication skills to effectively manage internal and external communications. • Passion for Kesem’s mission and a desire to support marketing efforts that drive impact. • Familiarity with CMS platforms like Webflow for website updates is a plus. • Familiarity with e-commerce platforms like Bonfire is a plus. • Familiarity with Google Drive suite of products strongly recommended. • Experience with project management systems like Monday.com, Basecamp, or Hive is a plus. • Experience with creative briefs and project planning preferred. • Experience with Expensify is a plus. • Experience collaborating with designers, writers, and external vendors to support content creation and execution. Benefits • Employer-subsidized health benefits • Employee-funded dental and vision benefits • Employee-funded 403(b) retirement plan • Employee Assistance Program (EAP) • A healthcare concierge service • Telecommuting • Paid time off (PTO) • Short-Term Disability • Voluntary accident insurance • Voluntary critical illness insurance • Voluntary Long-Term Disability • Parental leave offerings Company Overview • Kesem is the leading national nonprofit supporting children facing a parent’s cancer. It was founded in 2000, and is headquartered in Los Angeles, California, USA, with a workforce of 11-50 employees. Its website is https://www.kesem.org/. Apply tot his job Apply To this Job