Experienced Associate Director of Customer and Product Insights – Strategic Research and Insights Leadership for Enhanced Customer Experiences

Introduction to blithequark

At blithequark, we are passionate about delivering exceptional customer experiences through innovative products and services. As a leader in our industry, we recognize the importance of understanding our customers' needs, preferences, and behaviors to stay ahead of the competition. Our commitment to excellence has led us to seek an experienced Associate Director of Customer and Product Insights to join our team. This senior insights professional will play a pivotal role in driving business decisions, maintaining a competitive edge, and delivering best-in-class value propositions and experiences to our customers.

Job Overview

The Associate Director of Customer and Product Insights at blithequark is responsible for leading the customer and product research and insights function across our portfolio of brands. This role involves collaborating with cross-functional teams, managing a team of insights professionals, and ensuring high-quality research methodologies are employed to inform strategic decisions. The successful candidate will have a strong background in marketing, customer experience, or user experience research, with a proven track record of driving business growth through data-driven insights.

Key Responsibilities

• Proactively define and prioritize the research roadmap across brand and product teams to ensure alignment with business objectives.
• Manage, mentor, and coach direct reports focused on specific work streams, providing guidance and support to ensure their success.
• Conduct hands-on research and storytelling during team growth stages as needed, demonstrating expertise and thought leadership in research methodologies.
• Set a high bar for research rigor and insights storytelling, ensuring that all research projects meet the highest standards of quality and integrity.
• Oversee vendor partnerships to leverage quality research methods and manage budgets efficiently, ensuring that all research projects are delivered on time and within budget.
• Collaborate with Marketing Insights leads to build an integrated understanding of customers and market dynamics, providing actionable insights to inform marketing strategies.
• Forge relationships with adjacent insight, analytics, and intelligence teams to enhance market understanding, identifying opportunities for growth and improvement.
• Represent customer insights in leadership forums to inform decision-making and action planning, providing strategic recommendations to drive business growth.
• Oversee team performance and professional development, providing feedback and coaching to ensure that all team members are equipped to succeed in their roles.
• Promote engagement with business senior leadership as consumer champions, ensuring that the voice of the customer is heard and valued across the organization.

Essential Qualifications

To be successful in this role, you will need:

• A Bachelor's degree or four or more years of work experience in a related field.
• Eight or more years of relevant experience in Marketing, Customer Experience, or User Experience research, with a proven track record of driving business growth through data-driven insights.
• Experience designing qualitative and quantitative research programs to address business needs, with a strong command of advanced quantitative methodologies such as maxdiff, conjoint, segmentation, and cluster analysis.
• Experience with qualitative research methods like focus groups, in-depth interviews, and ethnography, with the ability to synthesize data from multiple sources into actionable insights and recommendations.

Preferred Qualifications

While not essential, the following qualifications are highly desirable:

• Four or more years of experience managing a team of three or more people, with a proven track record of leadership and team management.
• Experience providing insights for value proposition development, with a deep understanding of how to drive business growth through customer-centric strategies.
• Experience leveraging secondary data and trends to inform business scenarios, with the ability to identify opportunities for growth and improvement.
• Ability to present insights compellingly and establish rapport with Senior Leadership, with excellent communication and interpersonal skills.
• Experience in consumer or business space marketing, CX, or UX research, with a deep understanding of the telecom industry and its trends and challenges.
• Demonstrated effective consultative skills and business acumen, with the ability to drive business growth through strategic recommendations and insights.

Career Growth Opportunities and Learning Benefits

At blithequark, we are committed to the growth and development of our employees. As an Associate Director of Customer and Product Insights, you will have access to a range of career growth opportunities and learning benefits, including:

• Professional development programs to enhance your skills and knowledge.
• Leadership training and coaching to support your career advancement.
• Opportunities to work on high-impact projects and initiatives, driving business growth and improvement.
• A collaborative and dynamic work environment, with a team of experienced professionals who are passionate about delivering exceptional customer experiences.

Work Environment and Company Culture

At blithequark, we pride ourselves on our positive and inclusive company culture. We believe in fostering a work environment that is collaborative, dynamic, and supportive, with a focus on employee well-being and satisfaction. As an Associate Director of Customer and Product Insights, you will be part of a team that values:

• Integrity and transparency, with a commitment to doing what is right and ethical.
• Collaboration and teamwork, with a focus on achieving common goals and objectives.
• Innovation and creativity, with a willingness to try new things and take calculated risks.
• Customer-centricity, with a passion for delivering exceptional customer experiences.

Compensation, Perks, and Benefits

At blithequark, we offer a competitive compensation package, with a range of perks and benefits to support your well-being and satisfaction. These include:

• Health and wellness benefits, with access to fitness programs and employee assistance services.
• Short-term incentives, with opportunities to earn bonuses and rewards for outstanding performance.
• 401(k) Savings Plan, with a company match to support your retirement savings.
• Stock incentive programs, with opportunities to own a part of the company and share in its success.
• Paid time off, with generous vacation and sick leave policies to support your work-life balance.
• Parental leave, with support for new parents and families.
• Adoption assistance, with financial support for employees who are adopting a child.
• Tuition assistance, with financial support for employees who are pursuing further education and training.

Conclusion

If you are a motivated and experienced insights professional who is passionate about delivering exceptional customer experiences, we encourage you to apply for the Associate Director of Customer and Product Insights role at blithequark. This is a unique opportunity to join a dynamic and growing company, with a commitment to innovation, customer-centricity, and employee satisfaction. With a competitive compensation package, a range of perks and benefits, and opportunities for career growth and development, this role offers the perfect blend of challenge and reward. Apply now to join our team and take the first step towards an exciting and rewarding career at blithequark.