Paid Social Manager (f/m/d)

At Moss, we give finance professionals the power to automate their day-to-day and make forward-thinking decisions.

Our team and culture make us unique — we’re driven by impact and growth, where every one of us strives to learn and excel. Recognised by Sifted’s Rising 100 and LinkedIn’s Top Startups, we’re here to help propel your career and together, make Moss a lasting success.

Our Paid Social channels are critical to generating high-quality leads and scaling our B2B funnel. We’re looking for an experienced Paid Social Manager (f/m/d) to take full ownership of these channels, combining creativity, precision, and a data-driven mindset to deliver measurable impact.

Your responsibilities

Here’s a bit more on what you can expect to be doing day-to-day:

• Own and scale Moss’ Paid Social channels end-to-end — primarily Meta Ads (incl. Instagram), LinkedIn Ads, and TikTok Ads.

• Develop B2B-focused paid social strategies to reach CFOs, finance leaders, and decision-makers across DACH, Benelux, and the UK.

• Design and execute campaigns targeting full-funnel growth — from awareness to lead conversion.

• Leverage AI tools and data-driven insights to continuously improve CTR, CPL, and MQL quality.

• Collaborate with the creative and content teams to produce high-performing ad creatives and messaging tailored to B2B audiences.

• Partner with Sales, RevOps, and Analytics to align campaigns with revenue goals and track performance impact.

• Continuously research competitor strategies, market trends, and new paid social features to stay ahead.

About you

We think you’ll need the following experience and qualifications to succeed in this role:

• Proven Paid Social experience in B2B — SaaS and / or FinTech a strong plus

• Strong experience in ABM (Account-Based-Marketing)

• You have used the newest AI technologies & tools to improve the performance of our paid social campaigns

In addition, here are the skills and attributes we are looking for:

• Analytical – You’re confident in working with campaign and audience data from Meta, LinkedIn, and TikTok. You can spot performance patterns, test hypotheses, and turn insights into clear actions that improve CTR, CPL, and MQL quality.

• Creative and data-driven – You combine a strong eye for ad creative with a data-first approach. You know how to brief and test different formats, messages, and visuals — and let the numbers guide the next iteration.

• Curious and proactive – You stay on top of paid social trends, platform updates, and new AI-powered targeting or optimisation tools. You’re eager to test new formats, audiences, and bidding strategies before they go mainstream.

• Commercially minded – You understand how paid social drives awareness, engagement, and pipeline in a B2B context. You optimise for the metrics that matter — from lead quality to demo bookings — not just vanity metrics.

• Execution-driven – You thrive in a fast-paced, high-growth environment. You ship campaigns quickly, refine based on results, and are comfortable running multiple experiments at once while keeping performance high.

About Moss

Moss is a SaaS scale-up founded in Berlin, with a team of 300+ people from 50+ nationalities in 5 offices across Europe. 

Our ambition is bold: to power every SMB’s spend across Europe – fully digital, AI-driven, and seamlessly integrated for complete control. To date, over 5000 businesses in Germany, Netherlands and the UK use Moss’ leading spend management product, with modules such as corporate cards, accounts payables, employee cash reimbursements and procurement.

Moss has raised a total of €180 million in funding and is backed by the most renowned tech investors including Valar Ventures, Tiger Global, Global Founders Capital, Cherry Ventures and A-Star.

Be part of a culture that thrives on impact and speed, where you can take bold moves, learn fast and accomplish more. We’re a place where you can fast track your career – here’s what else to expect:

• Top-of-market compensation package, including equity. 

• Our vibrant offices are at the heart of our culture, where in-person time fuels collaboration and connection over weekly breakfasts and Friday demos.

• Additional benefits include: 20 days “work from abroad”, 600EUR/GBP Learning & Development Budget, and other local benefits.

Unless stated otherwise, benefits apply to full-time positions (interns and working students receive a tailored package).

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