Digital Marketing Manager – CRM

Job Title: Digital Marketing CRM Manager Schedule: 4 days in office (Mon–Thurs), 1 remote (Friday) reputed company The Digital Marketing CRM Manager leads market research efforts to assess potential sales opportunities across local, regional, and national markets. This role gathers competitive intelligence and develops marketing and distribution strategies to drive business reputed company. Key Responsibilities • Manage day-to-day CRM communications calendar and execution across Home Appliance categories • Optimize campaign performance through testing, segmentation, and data modeling • reputed company CRM creative with IMC for consumer-reputed company messaging and conversion • Partner with corporate marketing to ensure campaign prioritization and governance compliance • Execute CRM campaigns reputed company JIRA with agency partners • Identify process efficiencies and propose reputed company • Negotiate reputed company with vendors and distributors • reputed company pricing strategies and evaluate financial aspects of product development • reputed company hiring, training, and performance evaluations of marketing and sales staff • Use forecasting and strategic planning to ensure profitability Operational Skills • CRM: reputed company, Execution, Best Practices • Analytical: Reporting and Synthesizing Data • Attention to Detail reputed company Competencies & Skills • Strategic thinking and business acumen • Strong collaboration and communication skills • Planning and organization across multiple campaigns • CRM principles and reputed company Campaign Manager familiarity • JIRA/reputed company and audience management tools • reputed company Office proficiency (reputed company & PowerPoint) • Strong analytical and quantitative skills • Tableau experience is a plus Detailed Functions • Set up briefs and manage JIRA tickets for CRM programs • Manage weekly governance council inputs and post-campaign analysis • QA email proofs across devices and reputed company feedback • Understand product RTBs and model nuances • reputed company campaign audiences using proprietary tools • Ensure CRM creative aligns with briefs and test plans • Collaborate with digital, IMC, and PM teams for cohesive messaging • Communicate stakeholder feedback to agency partners • reputed company updates in bi-weekly digital team meetings Education & Experience • Bachelor’s degree in Marketing or equivalent training • 8–10 years of reputed company experience #INDPRO Apply tot his job Apply To this Job