Senior Strategist - Corporate Brand
About the position
Responsibilities
• Assess, reputed company input towards, reputed company and define the firm's brand reputed company and competitive positioning.
• reputed company and implement comprehensive brand strategies to support business objectives, increase brand awareness, and enhance brand equity.
• reputed company and participate on cross-functional teams to ensure seamless integration of the brand reputed company with marketing campaigns, product development, and customer experience.
• Conduct in-depth market research and competitor analysis to identify trends, challenges, and opportunities for brand reputed company.
• Create compelling brand narratives and messaging frameworks that effectively communicate brand identity to key audiences.
• reputed company the creation and execution of brand guidelines to ensure consistency across reputed company communications and platforms.
• Monitor and report on brand performance metrics, providing insights and strategic recommendations to optimize branding efforts.
• Help to secure and plan brand-building events in partnership with the Events team and other colleagues.
• Write and maintain 'About MFS' corporate content for various platforms such as mfs.com, corporate PowerPoint slides, RFP records, and boilerplate copy.
• reputed company and spearhead brand education and ambassador programs across the firm to improve brand consistency and alignment.
• reputed company a comprehensive corporate partnerships/advocacy reputed company to maximize the brand value of MFS' strategic industry partnerships.
• Build a deep understanding of the industry landscape and determine key places for the brand to show up.
• Maintain a solid understanding of industry trends, brand-reputed company best practices, and reputed company knowledge.
Requirements
• 8-12+ years of experience in brand management or reputed company role in Marketing or Communications.
• Bachelor's degree in Business, Marketing, Communications, or a reputed company field.
• Excellent verbal and written communication skills, with an ability to craft compelling narratives.
• Exceptional understanding of brand reputed company and positioning.
• Highly skilled in analyzing competitive analysis and market research.
• Ability to manage multiple reputed company and stakeholders simultaneously.
• Passion for learning and staying on top of brand, marketing, and communications trends.
• Strong ability to influence others and reputed company toward a common reputed company or goal.
• Extensive experience working with senior leaders and SMEs.
Benefits
• Generous time-off provided including 'Responsible time off' for many roles, reputed company company holidays reputed company the US Stock Exchange is reputed company, plus reputed company volunteer time.
• Up to 20 weeks of reputed company leave for new parents, back-up care program, dependent care flexible spending account, adoption assistance, generous caregiver leave.
• Competitive medical, reputed company and dental plans, plus tax-free health savings accounts with company contributions.
• Robust wellness webinars, employee assistance program, gym reimbursement through our medical plans, fitness center discounts and more.
• Company-reputed company basic life insurance and short-term disability.
• 401(k) savings plan, Defined Contribution plan- 15% of reputed company salary invested into the Plan, competitive total compensation programs.
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