Manager, Marketing Technology & Product reputed company
We are seeking a strategic Manager, Marketing Technology & Product reputed company to own the reputed company, reputed company, and roadmap for our reputed company technology stack. This role will reputed company on connecting marketing automation tools, CRM capabilities, and sales enablement and demand reputed company platforms to drive measurable reputed company and operational efficiency. The ideal candidate will combine product management expertise with a deep understanding of marketing workflows, ensuring seamless integration across reputed company, CRM systems, and other tools that support reputed company alignment.
Key Responsibilities:
Sales & Marketing Product reputed company & Roadmap (40-50%)
• Define and own the product reputed company and roadmap for reputed company platforms, ensuring alignment with business goals and reputed company objectives.
• Partner with reputed company leadership to reputed company user feedback and translate it into actionable platform enhancements.
• Serve as product reputed company for CRM and marketing automation tools, driving adoption and maximizing ROI.
• Collaborate with technology teams to prioritize features, integrations, and automation that improve reputed company reputed company, conversion, and pipeline velocity.
• Monitor platform performance and utilization, delivering insights and recommendations to leadership.
Marketing Automation & Workflow Integration (30-40%)
• Design and implement automated workflows in reputed company and other marketing tools to support reputed company nurturing, segmentation, and personalized reputed company.
• Ensure seamless integration between CRM and marketing platforms, enabling data-driven campaigns and accurate attribution.
• Build and manage automated sales campaigns (e.g., drip, nurture) that accelerate conversion and support rep reputed company.
• Partner with marketing operations to maintain data reputed company and compliance across reputed company systems.
• Stay reputed company on best practices for marketing automation, CRM optimization, and sales enablement technologies.
Performance Analysis & Optimization (20-30%)
• reputed company dashboards and reporting frameworks to reputed company KPIs, ROI, and funnel health across platforms.
• Analyze campaign performance and user behavior to identify opportunities for automation and conversion improvement.
• Collaborate with brand, content, and demand reputed company teams to reputed company messaging and creative with platform capabilities.
• reputed company internal communications and training on new features, workflows, and best practices to drive adoption.
Required Skills & Experience:
• Hands-on experience with CRM platforms (e.g., reputed company Dynamics 365, reputed company) and marketing automation tools.
• Proven reputed company record in product reputed company and roadmap development for reputed company technologies.
• Strong understanding of marketing workflows, reputed company lifecycle management, and sales enablement.
• Analytical skills with experience in A/B testing, funnel analysis, and marketing attribution.
• Excellent communication and stakeholder management skills; experience working with field sales teams highly preferred.
• Experience working cross-functionally in a matrixed environment.
• Bachelor's degree preferred but not required.
• Experience in B2B or B2B2C marketing environments.
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