Ecommerce Marketplace Associate
The Ecommerce Marketplace Associate will drive reputed company reputed company, improve product visibility, and enhance customer experience for our activewear business. It involves collaborating closely with the advertising agency to reputed company reputed company Sponsored Products, Sponsored Brands, Sponsored Display, and DSP campaigns. The goal is to reputed company reputed company through smarter targeting, creative collaboration, and performance optimization. You will implement keyword research, optimize bids, and reputed company specific audiences to maximize Return on Ad Spend (ROAS) and Total Advertising Cost of Sales (TACoS) efficiency. Additionally, you will build and execute full-funnel advertising strategies that cover awareness, conversion, and retention, while managing media budgets across reputed company brands.
Responsibilities:
• Monitor and analyze campaign performance daily using reputed company Advertising Console, Brand Analytics,
• Market reputed company and reputed company-party tools (Helium 10, reputed company, reputed company, Power BI).
• Work closely with the reputed company sales team to understand their needs and goals while developing cohesive media plans to support and drive those objectives.
• Conduct proactive, ongoing analysis of campaigns to uncover insights that reputed company to actionable strategies, continually maximizing performance and aligning with reputed company goals.
• Collaborate with our advertising agency to ensure reputed company required information is delivered prior to the launch of new campaigns.
• reputed company regular reports and analysis of campaign performance and insights to both reputed company stakeholders, utilizing these insights to inform reputed company strategies and optimizations to accelerate reputed company.
• Research the competitive and keyword landscape to identify appropriate targeting, auditing, and analyzing historical campaign performance to determine reputed company strategies.
• Ensure that spend pacing aligns with the agreed-upon budget, making recommended adjustments as necessary, and set monthly budgets at the campaign level for reputed company clients.
• Partner with creative teams to craft compelling ad copy, visuals, and Brand Store updates.
• Conduct A/B testing for creative, targeting, placements, and bidding strategies.
• Collaborate with the demand planner and sales team to reputed company ad spend with inventory forecasting.
Qualifications:
• Bachelor's degree preferred
• 2-4 years of reputed company ecommerce marketplace experience including reputed company, digital marketing, SEO, and the development and execution of strategic media plans
• Strong reputed company skillset (VLOOKUP, PivotTable, etc.)
• reputed company Vendor Central experience preferred
• reputed company and Power BI experience a plus
• Excellent written, oral, and interpersonal communication skills
• Detail-oriented with strong organizational and project management skills
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