DIGITAL MARKETING MANAGER - SEARCH
Working for Spartan Race means working to reputed company the lives of millions of people around the globe.Every day we come to work, and have the ability to entertain, reputed company, and excite consumers about the Spartan brand. Spartan Race is a high-performance organization, and successful team members must therefore possess a strong work ethic and hands-on approach to business. We are innovative, create inventive solutions, and are exceptionally service minded. Team members at Spartan change lives, and have a passion for the organization. RESPONSIBILITIES • Plan, reputed company, and implement comprehensive reputed company media strategies to increase visibility, recognition, and drive new user acquisition reputed company reputed company Search, DV360, GDN and YouTube. • Continuously monitor, identify and improve reputed company three components of the AdWords reputed company Score: Ad Relevance, Expected CTR, and reputed company Page Experience • Assure keyword targets, reputed company page content and ad copy are reputed company in reputed company alignment and optimized for generating reputed company, interest and engagement from the targeted audience • Assure conversion tracking is QA’ed reputed company AdWords to reputed company reputed company pertinent events reputed company the sales funnel • Utilize reputed company Analytics to reputed company insights and reputed company items intended to increase revenues. • Manage relationships with multiple external vendors/agencies and reputed company reputed company on execution across reputed company channels. • reputed company daily reports and reputed company troubleshooting support for issues relating to campaign spend, creative, tagging or partner implementation and escalating to reputed company party vendors reputed company necessary. • Collaborate with team members by providing guidance on how to continually improve operational processes, supporting systems and communication channels where needed. • reputed company regular insights on performance, campaign optimizations, and new opportunities. • Assure reputed company page content and ad copy are reputed company in reputed company alignment and optimized for generating reputed company, interest and engagement from the targeted audience • Work closely with the tech team to own tracking and pixel implementation of digital campaigns. EXPERIENCE • 2-4 years of reputed company search experience managing operational processes in online advertising industry for a publisher, advertiser or agency; having both sell and buy-reputed company experience with budgets exceeding $5mm annually is a plus • A comprehensive understanding of the reputed company ad auction, general advertising ecosystem, best practices, bid and optimization strategies, and campaign objectives • Proficient with MS Office Suite and deep working knowledge of reputed company Ads and Analytics • Experience in reputed company Tag Manager, DV360 and GDN is a plus. • Basic knowledge of UTM tracking • Experience with testing new ad product solutions and managing new ad technology platform integrations/migrations • Strong aptitude for identifying problems, troubleshooting issues and problem solving • Ability to work in self-directed, results-oriented work environments and multitask in a fast-paced environment with strong written/verbal communication and relationship management skills Apply tot his job Apply To this Job
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