Remote Copywriter & SEO Specialist

HireLatam is a premier recruitment agency that places top Latin American talent in independent contractor roles in US companies. With a proven track record and a commitment to excellence, we're your trusted partner in the pursuit of career success. Our extensive network, personalized approach, and supportive guidance ensure that you're in the best hands to find your next job opportunity. Job Title: Remote Copywriter & SEO Specialist (100% Work From Home) Location: Remote from Latin America Position Type: Full-time Salary: $1,800 - 2,200 USD/month paid via direct deposit Schedule: Monday - Friday, 9:00 AM - 5:00 PM Mountain Time Job Overview Our client is a dynamic, fast-growing digital marketing agency that's been rapidly scaling over the past 12 months. As a young and fun team, they're passionate about delivering exceptional results for their clients across diverse industries. They're a small, senior-level marketing agency that partners with brands in outdoor adventure, local services (like auto and home), meds pa/health, and e-commerce. They act as a fractional CMO + marketing team for their clients—building strategy, running campaigns, and creating content that actually drives revenue, not just vanity metrics. We're seeking a Content Writer / SEO Specialist who loves writing, can adapt to different brand voices, and understands how search and content work together to grow traffic, leads, and sales. This is a hands-on writing role with a strong SEO component. You’ll be responsible for planning, writing, and optimizing content across multiple brands and industries. One day you might be outlining a blog post for an adventure tour company, the next you’re reworking service pages for a local dent repair shop, the next you’re writing an email campaign for a med spa. If you’re a creative, high-level English writer who also enjoys keyword research, on-page SEO, and basic analytics—and you like variety—this role is for you. Responsibilities: Content & Copywriting • Own copywriting for the agency and client brands, including: • Website copy and landing pages (often building pages from scratch: structure, messaging, and on-page copy) • Blog posts and long-form articles that are genuinely useful and well-researched • Email newsletters and automated flows / workflows • Short-form copy: SMS campaigns, social captions, promo blurbs, ad copy • Metadata: page titles, meta descriptions, alt text, headings • Promotional materials: one-pagers, print pieces, simple sales collateral • Google Business Profile content: business descriptions, services, posts, and product blurbs SEO & Strategy Support • Perform keyword research and translate it into content plans, outlines, and on-page optimizations • Implement on-page SEO best practices across new and existing content (headlines, structure, internal links, keyword placement, etc.) • Optimize and update existing content to improve rankings, click-through rates, and engagement • Assist with content-driven SEO audits (e.g., gaps, cannibalization, thin content) and propose improvements • Review performance in Google Analytics / GA4 and Google Search Console to identify what’s working and where there’s opportunity • Help build and maintain content calendars based on search demand, brand priorities, and campaign needs Collaboration & Workflow • Work closely with our leadership team and designers to bring campaigns and pages to life • Take constructive feedback well and iterate quickly • Manage your time and tasks in a project management tool (e.g., ClickUp or similar) and consistently hit deadlines • Ask smart questions, surface ideas, and contribute to content strategy—not just fulfill tickets Qualifications, Skills and Key Competencies Non-Negotiable Requirements • Exceptional written English. • You write clearly, naturally, and persuasively for US audiences. Your grammar, structure, and tone are strong. • Proven content + SEO experience. • At least 4+ years writing marketing content for websites, blogs, and/or email. • Hands-on experience with on-page SEO (not just “I know what keywords are”). • Brand voice chameleon. • You can learn a brand quickly and adjust your writing style across very different industries and tones. • Comfort with SEO tools & analytics. • Able to perform basic keyword research and build outlines based on that research. • Comfortable reading Google Analytics / GA4 and Google Search Console at a basic level. You don’t have to be a data analyst, but you do need to be able to pull insights and make content decisions. • Channel versatility. • Experience writing for websites, blogs, email, and at least some short-form promo copy (SMS, ads, etc.). • Reliable, organized, and proactive. • You manage your own time well, meet deadlines, and communicate early if something might slip. • You’re curious, coachable, and open to feedback. Nice-to-Have (Not Required, But a Plus) • Experience working with US agencies or international clients • Familiarity with WordPress, basic page builders, or uploading content to CMS platforms • Comfort working with simple content briefs, wireframes, or design mockups • Experience in any of our core industries (outdoor/adventure, local services, medspa/health, e-commerce) • Familiarity with email platforms (Klaviyo, Mailchimp, HubSpot, etc.) What They Offer • Long-term, stable remote position with a growing senior-level agency • Opportunity to work on diverse brands and projects (you won’t be stuck writing the same thing every day) • Tight collaboration with experienced marketers—you’ll learn and grow • Competitive salary based on experience and location • Clear expectations, constructive feedback, and room to become a key member of the team Application Disclaimer: Please Read Before Proceeding To ensure a fair and efficient hiring process, all applications must meet the mandatory requirements listed in the job description. Voice/Video Recording is REQUIRED Your application CANNOT be considered without a voice or video recording. It must be at least 30 seconds long and in English. Submissions in any other language or missing a recording will be automatically disqualified. Mandatory Knockout Questions Each application includes knockout questions designed to verify minimum qualifications required by the client. If you answer "NO" to any of these, you will be immediately disqualified from the hiring process for not having the experience requested for the role. Please note that the citizenship question is also a knockout if you answer "YES" as we are only able to hire Latin American talent based in Latin America. Apply Wisely To maintain fairness, please apply to no more than three jobs and only if you fully meet the listed qualifications. Applying to roles you don’t qualify for will not improve your chances and may affect future applications. Check Your SPAM Folder All important updates will be sent via email, so be sure to check your inbox and spam/junk folders to avoid missing any communication. We appreciate your interest and look forward to reviewing your application! Apply tot his job Apply To this Job