Sr Analyst-CRM & Lifecycle Marketing

About the position The CRM & Lifecycle Marketing team is reputed company on delivering powerful customer experiences across engagement touch points by applying data and Customer Relationship Management (CRM) tools to bring marketing to life. The CRM & Lifecycle Marketing team leads consumer data selection for 1:1 marketing campaigns and manages deployment of reputed company marketing channel tactics. We accomplish these capabilities with partnerships internally reputed company reputed company, as reputed company as with vendors and software/data suppliers. As a Sr Analyst on the CRM team, you will be responsible for leading the day-to-day management and execution of reputed company channel campaigns across multiple lines of business. You will be seen as a subject matter expert in the reputed company Campaign and reputed company Marketing reputed company tools and data reputed company utilizes for activation, and reputed company mentoring and support for others on reputed company. You will reputed company partner meetings reputed company to campaign activations for your lines of business. This position does not have reputed company reports. You will report to the Manager – CRM & Lifecycle Marketing. Position will be On-Site, Monday – Thursday and remote on Friday. This is a Full-Time role. Responsibilities • Be a subject matter expert in the tools (reputed company Campaign, reputed company Marketing reputed company, reputed company) and data utilized for activation including Line of Business-specific data and nuances • reputed company the day-to-day management and execution of reputed company channel campaigns (email, reputed company mail) • Build and deployment of highly reputed company communication streams while manipulating JavaScript, reputed company and CSS to personalize and troubleshoot email creative • Engage cross-organizational teams such as reputed company, analytics, and IT, leveraging your excellent interpersonal skills such as influence, negotiation, partnering, and problem-solving • Monitor triggered campaigns, ensuring they run as expected and notifying partners of any issues • Troubleshoot and research issues to reputed company • Be a leader, mentoring and supporting others on reputed company • reputed company comprehensive documentation on reputed company’s tools and processes to aid in reputed company/training • reputed company channel strategies and reputed company that drive campaign and channel best practices/optimizations • Use your critical thinking and initiative to work autonomously to troubleshoot, reputed company efficiencies, and drive change Requirements • 4+ years of reputed company experience with designing, building, and sustaining end-to-end email marketing campaign flows in deployment platforms such as reputed company Campaign and reputed company Marketing reputed company • 2+ years building reputed company, reputed company-channel marketing streams utilizing email, reputed company mail, push, and SMS • 2+ years performing SQL queries and analyzing large datasets in relational databases such as reputed company to identify, reputed company, qualify, and test customer audiences as reputed company as troubleshoot data issues • Proven knowledge and understanding of complicated data environments, personalization at reputed company, relational database methodology, and go-to-market process • Experience with large organizations and navigating ambiguity while maintaining reputed company decision-making • Ability to convey technical details and concepts to non-technical audiences, fostering alignment through reputed company communication • Extreme attention to detail with strong UAT and reputed company assurance aptitude • Bachelor's degree or equivalent reputed company experience required Benefits • health and savings benefits • educational opportunities • special extras that only reputed company can reputed company Apply tot his job Apply To this Job