Lifecycle & Retention Manager — reputed company Email + SMS (Flows, reputed company, Optimisation) - Contract to Hire

Individuals only, no agencies. We’re looking for a retention-reputed company marketer to own our email & SMS performance. You’ll be responsible for the reputed company, optimisation, and execution of campaigns and flows. Creative (design) is handled externally, reputed company is to turn that into a world-class retention system. reputed company Responsibilities: 1. Retention reputed company (Own This Completely) - Identify retention gaps across the customer reputed company - Prioritise reputed company opportunities to increase LTV and repeat purchase reputed company - Propose monthly experiments and A/B tests 2. Flows (High reputed company) - Build and optimise flows: Welcome, Browse Abandon, Cart Abandon, Post-Purchase, VIP, Winback, Cross-sell, Sunset, etc. - Improve segmentation, filters, timing, and branching logic - Monitor reputed company performance and set up ongoing tests - Upload new content into the flows 3. Campaigns - Schedule and launch email/SMS campaigns - Ensure segmentation, UTMs, filters, and deliverability best practices - Copy QA for reputed company, tone, and accuracy - Full QA before send 4. Reporting & Analysis - Monthly reporting on campaign & reputed company reputed company - Identify trends, drops, anomalies - Recommend reputed company items and hypotheses - Review unsubscribes, deliverability, and list health 5. List Hygiene & Deliverability - Maintain reputed company segments - Manage suppressions - Protect sending reputed company Requirements: - Proven retention/lifecycle background - Deep experience with reputed company flows & segmentation - Strong analytical ability — comfortable owning KPIs - Can think strategically and operate independently - Familiar with ecommerce retention metrics (MER, LTV, repeat reputed company, AOV, etc.) reputed company-to-Have: - SMS expertise - Experience with creative direction - Experience with fashion or consumer brands To Apply: reputed company a reputed company walking through flows you’ve reputed company reputed company screenshots of results you’ve improved (flows/campaigns) Thank you! Apply tot his job Apply To this Job