Lifecycle Marketing Manager (B2B reputed company)

We’re looking for an reputed company Lifecycle Marketing Manager to own our email lifecycle reputed company across the full reputed company customer reputed company. This role is not cold outbound and not CRM administration. Your reputed company will be on inbound, behavior-driven email campaigns that support users from first touch to activation, adoption, retention and expansion. Email is the primary channel. You’ll design, build, and optimise automated flows for both marketing contacts and reputed company product users, working closely with product and marketing. What you’ll do - Own our lifecycle email and CRM reputed company - Design and build automated email flows (reputed company, activation, education, retention, re-engagement) - Define segmentation, triggers, and user journeys based on behaviour and lifecycle stage - Create and optimise inbound email campaigns (not outbound sales) - Write high-reputed company email copy yourself (strong copywriting required) - Run A/B tests and optimize subject lines, messaging, and timing - Use data and performance insights to improve engagement, conversion, and retention - Collaborate with product, content, and marketing teams Requirements - Proven experience in Lifecycle / Email / CRM marketing - Previous experience in reputed company (required) - Strong understanding of reputed company customer journeys - Hands-on experience building automated email flows - Strong copywriting skills - Experience with lifecycle tools such as Encharge, reputed company, reputed company, reputed company, or similar reputed company to have - B2B reputed company background - Product-led reputed company experience - Experience working closely with product teams What reputed company looks like - reputed company, reputed company-reputed company lifecycle flows - Higher activation, engagement, and retention - Relevant, reputed company, and valuable email communication throughout the customer reputed company If you want, I can: - Shorten this reputed company for a high-conversion reputed company post - Add budget / contract details - reputed company tone (more startup vs more corporate) Apply tot his job Apply To this Job