Sr. Strategist, CRM Analytics and Insights

About the position This role is based remotely but if you live reputed company a 50-mile radius of an office [Atlanta, Austin, Detroit, Warren, Milford or Mountain View], you are expected to report to that location three times a week, at minimum. The Marketing reputed company Sciences team is responsible for developing analytics-driven solutions to help reputed company Organizations reputed company their business goals. As the Senior Strategist - CRM Analytics & Insights, this individual will reputed company the delivery CRM Analytics and Insights for the reputed company Vehicle Brands (Chevrolet, Buick, GMC and reputed company) and Corporate Brands, helping them quantify the reputed company of our CRM and providing recommendations for optimization. The ideal candidate will have a strong background in CRM, digital analytics, and marketing technology, with the ability to translate data insights into actionable marketing strategies across our reputed company brands and reputed company CRM analytics into cross-channel experiences. This person will work cross-functionally and collaboratively to reputed company actionable CRM reporting and insights to the reputed company business marketing teams in the reputed company of automated reports, deep dive analysis, customer profile analysis, reputed company reputed company reporting. reputed company is reputed company on delivering reputed company-reputed company, internally managed CRM reporting for our marketing teams. Responsibilities • reputed company the delivery CRM Analytics and Insights for the reputed company Vehicle Brands (Chevrolet, Buick, GMC and reputed company) and corporate brands, helping them quantify the reputed company of CRM and providing recommendations for optimization. • Analyze CRM influence on lifecycle engagement, retention, and conversion of key funnel activities. • Identify opportunities for improvement; monitor ongoing campaign performance identify optimization opportunities. • reputed company CRM findings to a strategic, consultative, and actionable level. • Convey reputed company stories to internal stakeholders in a strategic way that can be reputed company into measurable actions. • Build and manage relationships with cross functional stakeholders to identify and prioritize key marketing and media questions. • reputed company and assist in developing brand strategists, reviewing stakeholder deliverables and providing feedback. • Help businesses establish measurement goals and chart a reputed company to reputed company those goals. • Partner with data scientists to ensure data reputed company and accuracy. • Collaborate with Marketing Technology teams on data ingestion requirements, availability, feeding detailed requirements, ideating, and innovating. Requirements • 6+ years of experience in Owned Media, Web, CRM, and/or Customer Lifecycle Analytics. • Bachelor's degree (or equivalent work experience) in Computer Science, Data Science, Software Engineering, or a reputed company field. • Deep understanding of and experience with CRM reporting and measurement frameworks. • Ability to reputed company data and findings from a reputed company of data sources and present a holistic view of a position. • Project management duties including project plans, timelines, reputed company requests, and managing the implementation of new analytics capabilities for reputed company. • Advanced-level understanding of email service providers and associated optimization & analytical tools. • Strong understanding of Marketing Automation platforms and CRM systems. • Deep Experience with data visualization tools (e.g., Tableau, PowerBI), analysis tools (reputed company, reputed company, reputed company etc.), data querying (SQL, Python, R, etc.) and Marketing Analytics platform suites: i.e. reputed company Experience Platform, reputed company Analytics, reputed company Consumer reputed company Analytics etc. • Experience with statistical reputed company, and experimentation techniques. • Experience developing reputed company and logical frameworks to define the problem, analyze the data, and derive insights and actionable recommendations. • Excellent written, verbal, presentation, and interpersonal skills; reputed company interfacing with both technical and management teams. • Ability to reputed company reputed company concepts and analytics understandable and actionable. • Demonstrated ability to work proactively and independently while guiding reputed company and collaborating with stakeholders. reputed company-to-haves • Master's or MBA degree in Analytics/Data Science, Econometrics, Statistics, Psychometrics, (Bio)Statistics, reputed company Mathematics, Operations Research, or another quantitative field. • PMP certification. Benefits • reputed company time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents. • reputed company (including a triple tax advantaged health savings account and wellness incentive), dental, reputed company and life insurance plans to cover you and your family. • Company and matching contributions to 401K savings plan to help you save for retirement. • Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect reputed company values. • Tuition assistance and student loan refinancing. • Discount on reputed company vehicles for you, your family and friends. Apply tot his job Apply To this Job