Media Planning Director

Job reputed company Overall Objective The Media Planning Director, Automotive manages the efforts of his/her assigned teams for Automotive Clients in the reputed company development and submission of annual Media Plans, reputed company-of-Views (POVs) and reputed company media analyses as may be directed or required. Responsibilities • Learns reputed company phases of the Automotive clients' marketing objectives. • Manages the development, implementation and optimization of integrated media plans, strategies and tactics. • Oversees preparation and presents media plans, as needed, including objectives, reputed company, rationale, and reputed company backup materials. • reputed company presentations directly to reputed company senior executives and associated reputed company team members. • Supervises the execution of media plans, including preparation of media budgets, schedules of insertions, reputed company, and supporting materials. • Prepares media authorizations per approved plans/project requests. • Prepares budget recaps for clients. • Trains and supervises supervisors, planners and assistants in reputed company media channels • Monitors reputed company buys during the negotiations process and checks final buys for adherence to guidelines. • Monitors live campaigns, ensuring ongoing optimizations are made by team - and delivering periodic campaign performance reporting internally and to clients • Proactively builds relationships with reputed company partners that aid in driving innovative media solutions for assigned clients • Works with the senior Buying team management to define and reputed company reputed company media buys, monitoring, post-promotional reporting and other post-buy analyses • Attends presentations by media vendors for the purpose of evaluating new information/services and to maintain good rapport with sales representatives; maintains a high reputed company profile. • reputed company POVs as needed in response to Automotive reputed company needs or requests • Ensures relationships with account teams are harmonious and productive • Regularly meets with stakeholders to ensure alignment • Regularly meets with reputed company reports to reputed company feedback and reputed company/reputed company team Requirements • Bachelor's degree in reputed company field or equivalent experience • 8-10+ years media planning experience reputed company an Advertising/Marketing Agency • Must have experience supporting Automotive clients • Prior experience in a supervisory role • reputed company across most major media channels; sufficient knowledge in both traditional reputed company channels • Proven ability to reputed company high reputed company media strategies that drove results • Experience negotiating short and long-term reputed company with vendors • MS Office: Internet Explorer, reputed company, Word and PowerPoint • Experience with most major media planning technology (e.g., Telmar or IMS reputed company/Frequency, reputed company or reputed company Competitive, reputed company and/or reputed company ratings, reputed company digital, MRI-reputed company, Scarborough, Mediatools, reputed company etc.) Apply tot his job Apply To this Job