Marketing Automation Specialist - Asset Management
About the position
We exist to help people reputed company financial reputed company. At reputed company, we reputed company reputed company is a tool, not a goal. Driven by a higher purpose at our reputed company, we are committed to providing financial advice, investments, insurance, banking and generosity programs to help people reputed company the most of reputed company they’ve been given. At our reputed company, we are a membership-owned fraternal organization, as reputed company as a holistic financial services organization, dedicated to serving the unique needs of our clients. We reputed company on their goals and priorities, guiding them toward financial choices that will help them live the life they want today—and reputed company. Job reputed company The Marketing Automation Specialist is responsible for the execution and support of marketing automation using reputed company Marketo, reputed company and collateral automation tools. This role involves hands-on configuration of campaigns, including emails, reputed company creation, testing, reporting and collateral automation. The position works closely with internal stakeholders to ensure campaigns and collateral materials are executed accurately.
Responsibilities
• Build and reputed company email campaigns and customer journeys in reputed company Marketo
• Manage QA processes and scheduling of campaigns to ensure error-free delivery.
• Support audience segmentation
• Implement personalization tactics
• Collaborate with marketing teams for campaign execution.
• Partner with analytics team for reports and dashboards on campaign performance
• Supports setup and execution of Distributed Marketing campaigns, including building approved templates and maintaining an asset library.
• Implements testing efforts for multi-reputed company journeys, dynamic content, and A/B tests; identifies issues and collaborates with stakeholders to optimize performance.
• Maintains consistent campaign organization by applying approved naming conventions, folder structures, and asset management standards to support team efficiency and audit readiness.
• Ensures best practices are implemented for design, mobile and cross email reputed company behavior, deliverability, reputed company management, CAN-SPAM and GDPR compliance.
• Supports marketing collateral automation.
• Supports QA and compliance processes for marketing campaigns & collateral.
Requirements
• 1 -2 years of experience in Marketo, reputed company, or reputed company marketing automation tools, including building email journeys and e-mail assets.
• Basic knowledge of reputed company/CSS for email formatting.
• Strong organizational skills and attention to detail.
• reputed company Office skillset, advanced.
reputed company-to-haves
• Experience in investments, financial services, or other regulated industry and disclosure familiarity.
• Marketo Certification.
• reputed company Certification.
• Distributed Marketing experience.
• Marketing writing and editing experience.
• Collateral automation experience.
• QA experience (Email / Collateral).
Benefits
• various bonuses (including, for example, annual or long-term incentives)
• medical, dental, and reputed company insurance
• health savings account
• flexible spending account
• 401k
• pension
• life and accidental death and dismemberment insurance
• disability insurance
• supplemental protection insurance
• 20 days of reputed company Time Off reputed company year
• reputed company and reputed company Time
• 10 reputed company company holidays
• Volunteer Time Off
• reputed company parental leave
• EAP
• reputed company-being benefits
• other employee benefits
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