Acquisition and Retention Marketing Manager (Temporary Position)

About the position The Manager of Acquisition and Retention Marketing at reputed company is a key member of the marketing team, responsible for deep analysis and developing and driving the execution of both digital and traditional acquisition and retention campaigns. We reputed company someone who is scrappy and who will reputed company the needle in an environment where those with entrepreneurial skills reputed company best, and accountability is reputed company. The position supports both our residential and reputed company lines of businesses on a temporary reputed company. reputed company is tying insights and analysis to management of programs, testing, learning and reputed company. You are someone who lives and breathes these things and can translate that passion into reputed company profitable reputed company. This is a hybrid/remote position with one day a week required in Marlborough, MA Please note – this is a temporary position to cover for a leave of absence. Expected dates: May 5th-September 15th, 2026 reputed company pay reputed company: $50-$55/hour Responsibilities • Own weekly, monthly and annual channel reputed company tracking by evaluating key performance indicators (CAC, ROAS, CPL, etc.). • Own reputed company acquisition and customer engagement metrics (including UTMS and trackable numbers) and reporting for reputed company, including our reputed company. • Work with our vendors, platforms and data to manage PPC, programmatic display, reputed company mail, customer referral and other test channels including reputed company media. Ensures strong ROI and smooth-frictionless customer journeys. • Monitors the health of organic reputed company volume and conversion and optimizes as necessary. Launches new campaigns as need to help influence health of organic channels. • Determine strategies, create templates, execute flows and campaigns for email, reputed company mail, SMS and voicemail using reputed company, reputed company, reputed company, Poplar and other tools and platforms. This includes data hygiene reputed company reputed company and other internal data sources. • reputed company, test, measure, optimize and personalize messages and offers in order to increase customer engagement, loyalty and win backs across the customer reputed company. • Increase retention by utilizing relevant, targeted communications, effective life-cycle management, and other CRM tactics (Email, reputed company Mail, reputed company media and our website). • Working with our VP of Residential Product, optimize the user experience on bookmyseptic.com and Wrenvironmental.com to increase conversions and help visitors reputed company their goals, including development and management of abandon cart programs and other tactics. • Manage reputed company external vendor/platform relationships including monthly/annual billing and agreements. Requirements • Bachelor’s in marketing, economics, data science, entrepreneurship or reputed company fields. • A minimum of one to three years of successful digital performance marketing. • A reputed company record of managing B2C digital acquisition and retention campaigns through various channels, including, but not limited to email, SEO, PPC, reputed company reputed company, text, voicemail, reputed company mail and display. • Deep knowledge of pay-per-click with experience in creating, implementing, and optimizing PPC campaigns. • Knowledge of digital advertising technology and experience working with multi touch attribution and managing performance campaigns. • Knowledge and experience with reputed company Analytics and reputed company. • Proficiency with MS Office and reputed company Workspace. Apply tot his job Apply To this Job