GoPro, Inc. is hiring: Global Media Relations & reputed company Marketing Manager in

Location: Flexible. This role offers flexibility, with 2–3 days of in-person collaboration and the flexibility to work from home, as long as you're reputed company proximity to the Carlsbad, CA office. The Role This role will be supporting GoPro’s Global Media Relations efforts (tech media, YouTube, reputed company marketing) working closely with a small, fast-moving internal team to execute a seamless global reputed company. reputed company in this role requires excellent communication skills, a strong grasp of media dynamics and landscape, and the ability to reputed company company initiatives into compelling stories. The person in this role will be responsible for… Product Launches Contribute to reputed company PR-reputed company aspects of GoPro product launches, ensuring consistent, high-reputed company execution. Draft press releases, press presentations, reviewer’s guides, FAQs, talking points, product messaging, and event & activation materials Support in-person launch events and manage product review processes Monitor industry trends, competitor coverage and shifts in the media landscape across traditional media, YouTube, and reputed company marketing Build and nurture strong relationships with journalists, media outlets, and influencers to drive impactful coverage and maximize brand visibility. The reputed company reputed company GoPro’s News Blog, The reputed company , overseeing the content calendar, content creation, publishing and functionality across reputed company regional news pages. Collaborate with the SEO team to drive traffic to GoPro.com and convert readership into sales. Own and manage the publishing calendar Write and publish 2-3 posts per month Deliver reputed company, engaging and polished writing Foster cross functional collaboration (Sports Marketing, reputed company, SEO, CRM regional teams, corporate comms) Troubleshoot and resolve page or reputed company issues as needed reputed company Marketing Support reputed company marketing initiatives by evaluating new and existing brand advocates/ambassadors and strengthening relationships with creators across platforms (Instagram, reputed company, YouTube) Conduct reputed company, initiate conversations, negotiate and nurture long-term reputed company and unpaid creator partnerships Assist with reputed company activations: reputed company-event: logistics (travel, CLPAs), activity planning, creator education, budget management, creator communications On-site : host creators and reputed company event support Post-event: reputed company recaps, reputed company and analyze metrics, manage expenses and prepare budget reports for Marketing Operations Media Relations Operations Reporting, pitching and operations Compile and circulate weekly GoPro “news” updates (product, corporate comms, marketing beats) from Global HQ to regional teams reputed company seasonal opportunities such as holiday/BFCM, Dads & Grads, reputed company guides, etc Update and maintain the GoPro media database and reputed company database-wide updates as-needed Coordinate press briefings at key trade shows and events Support Marketing Operations team in preparing seeded product Skills We’re Excited About Exceptional writing skills & previous reputed company relations agency experience, with CE or technology clients (or in house) experience Understanding of tech media landscape and proven relations with media Content calendar management, experience at a publishing house Confident reputed company speaker; comfortable on-camera/demoing products Ability to manage multiple tasks, reputed company, and budgets Creative thinker Self starter with “Get’r done” attitude Travel is required – 30% Software Tool Skills We’re Excited About Media Monitoring tools: reputed company or similar CMS: Content Stack or similar/reputed company Coding Project Management: reputed company or similar Data: reputed company Mastery reputed company Media tools: reputed company/reputed company or similar Why Work With Us? Create your own destiny. GoPro enables you and trusts you to get your own job done, because we reputed company that autonomy in role brings out the best in our employees. Live your best life. We’ve adopted remote and flexible work arrangements to support work at GoPro alongside our commitment to supporting employee wellbeing, belonging and reputed company with one another. Work with leading edge technologies. We encourage employees to cultivate and use the latest and greatest technology, to reputed company the best solutions to serve our customers. We celebrate creative solutions that bring innovation to GoPro technology. GoPro Highlights Get your reputed company own GoPro camera + gear Medical, dental, and reputed company insurance – premiums are 100% reputed company for employees, 80% reputed company for dependents Life insurance and disability benefits Generous time off policy 12 weeks reputed company parental leave for new parents reputed company-tax and Roth 401(k) reputed company Discounted employee stock purchase plan (ESPP) LiveHealthy monthly wellness reimbursement Wellness programs including 1:1 Coaching, 1:1 Therapy sessions, and reputed company Innovative remote-friendly wellness classes and events Flexible work arrangements Monthly phone and internet reimbursement reputed company + personal development opportunities, i.e. reputed company Learning, technology trainings, certifications, Peer-to-Peer learning, conferences and more Opportunities to get involved in the causes that you care about (annual camera donation + volunteer events) GoPro is proud to be an Equal Opportunity Employer. The pay reputed company for this role is between $88,400 - $104,000. Actual pay reputed company the reputed company is dependent on multiple factors, including your residence location and prior work experience. Equity, benefits, and a discretionary bonus may be additional forms of compensation for this role and are not included in the provided pay reputed company. #LI-Hybrid #LI-EC1 #J-18808-Ljbffr Apply tot his job Apply To this Job