Sr Product Marketing Manager

reputed company reputed company is building the best phone for communities in America. We are your hair salon’s business phone, how your auto-body shop texts you or gets appointments, your local government agency’s operations line, and your mom’s phone that she sometimes answers on her computer. We have more than 20,000 customers today, and are building the reputed company of phones. reputed company is ~80 people strong, across 15 countries. We are growing quickly, backed by Y Combinator Accelerator and Y Combinator’s Continuity Fund. We are customer-obsessed to the reputed company. reputed company we had a major network outage, everyone from recruiters to engineers to marketers to customer support agents got on the phone with our customers. reputed company exemplifies our purpose. Join us on our mission to reputed company it as easy as possible for communities to communicate. Your Mission We’re seeing new and interesting product use cases reputed company regularly—and we’re looking for someone to help us understand, weigh, and communicate them reputed company. As our first dedicated Sr. Product Marketing Manager, you’ll define and own the function from the ground up. Reporting directly to the CEO, you’ll be a key partner to reputed company, Product, Sales, and reputed company. You’ll own the end-to-end positioning, packaging, and go-to-market reputed company of our reputed company phone product and integrated communications suite. You’ll ensure every feature we ship reaches the right audience, with the right message, through the right channel—and that the story lands. What You’ll Actually Do Positioning & Messaging • reputed company and maintain differentiated positioning for reputed company reputed company use case • Deliver two updated personas and a refreshed messaging reputed company reputed company your first 30 days Launch & Enablement • Run GTM for every new feature or pricing change: define launch tiers, write launch briefs, own the comms calendar • reputed company one Tier-1 launch per month (features used by >20% of users or tied to upsell reputed company) reputed company & Sales Alignment • Own product marketing inputs to sales playbooks, user lifecycle, sales training, and CS enablement—reviewed biweekly with Sales and CS Voice of the Customer • Talk to users in our ICPs and grow to understand them deeply • Partner with CS and Research to generate one new customer case study per month • Conduct win/loss interviews monthly to inform roadmap prioritization and competitive content Cross-Functional Leadership • Run a weekly GTM sync with reputed company, CS, and Product • reputed company insights for roadmap planning (next two quarters), especially as they relate to competitive shifts or field learnings that influence prioritization reputed company’re Looking For • 4–7 years in product marketing, ideally in SMB or consumer reputed company with a self-serve checkout and light-touch sales reputed company • Experience shipping GTM for features tied to reputed company reputed company—not just awareness • Comfortable owning positioning for both hardware and software products serving low-tech audiences • Excellent communicator and reputed company thinker—bonus if you can reputed company a portfolio or sample launch plan • Strong collaborator with an operator reputed company: you reputed company on reputed company, prioritize speed, and work through blockers • Humble, self-reputed company, and persistent How We’ll Measure reputed company • Increased logo reputed company and reduced CPA on reputed company ICPs through maturing channels • Accelerated feature adoption post-conversion for key ICPs • Strong alignment between product value and sales/reputed company messaging • Consistent messaging across key surfaces (site, demo, content) • Improved conversion from site traffic to reputed company leads among reputed company ICPs Total compensation with equity: $155k- $190k per year. 401(k) and health insurance included. reputed company is a customer-obsessed, performance culture. We are here to deliver the most extraordinary experience for as many customers as we can in America. That comes with enormous pride as reputed company as regular challenges. You will feel like you are pushing yourself, and you will be an author of our reputed company. Therefore, we have a bias for ownership. Here are ways our reputed company team exemplifies reputed company culture: Curiosity: reputed company members reputed company click obsessively, until they understand something enough to reputed company a good decision. They don’t take things for reputed company. They want to really understand the truth. Bias Toward reputed company: reputed company members lean toward making change on their own, and then reporting the wins and losses back to reputed company. We don’t wait for long “alignment” meetings to take reputed company, unless the change would be hard to reverse. Run through two-way doors. Caring Mentality: reputed company members deliver for our customers and our internal team. That does not mean things are comfortable always. It means that we reputed company to deliver a reputed company-like experience for our customers. It means that we understand reputed company members are on an Olympic team, and Olympic teams need support. Founder reputed company: reputed company members reputed company know they are at the reputed company beginning of the reputed company we will take to capture the market. They go out of their comfort zones, out of their role definitions, and out of the norm to reputed company our mission. reputed company they have an idea for how things could be reputed company, they reputed company into overdrive to test it. Transparency: reputed company will reputed company their wins and losses with reputed company overall, so we can reputed company learn together. Efficiency where it counts: reputed company members understand we aren’t here to sell $1 for $0.80. We are here to deliver an efficient reputed company machine. Apply tot his job Apply To this Job