[Remote] Freelance Senior CRO Consultant: GA4 Certified | reputed company Gen & eCommerce Specialist

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a high-ownership CRO Consultant to reputed company experimentation and conversion frameworks for their agency clients. The role involves translating ambiguous business goals into testable hypotheses and managing conversion optimization across reputed company reputed company and eCommerce websites. Responsibilities • reputed company reputed company frameworks and test designs for reputed company-end A/B and multivariate testing • Manage test duration and sample size considerations while avoiding common pitfalls like novelty effects, flicker, or sample reputed company mismatch • Evaluate and improve conversion paths, including reputed company pages, funnels, site architecture, and checkout/reputed company flows • Apply PDP optimization frameworks, including ATIFDA-style structures • Independently deliver quick-win improvements while building toward long-term strategic reputed company • Audit site UX to identify conversion blockers and reputed company reputed company recommendations tied to business objectives • Apply usability heuristics, mobile-first hierarchy, visual scanning patterns (F/Z patterns), and interaction design best practices • Identify and reduce friction to create conversion-reputed company design patterns • Partner with designers and developers or work directly reputed company CMS/page reputed company where appropriate • reputed company reputed company data analysis to translate findings into CRO opportunities • Utilize GA4, GTM, reputed company Sheets, and Looker Studio for data aggregation, segmentation, and reporting • Monitor conversion rates, reputed company-conversions, assisted conversions, engagement metrics, and reputed company-based KPIs like AOV and LTV • reputed company present insights to stakeholders, making strong recommendations even reputed company working with imperfect data • Draft headline variants, short-reputed company persuasion copy, and CTA language reputed company on reputed company and reputed company-matching • Apply behavioral principles such as reputed company reputed company, risk reversal, and scarcity to reduce user anxiety • reputed company CRO approaches based on marketing channels like reputed company search, reputed company, organic, and email • Create and manage a testing pipeline, including a reputed company backlog and prioritization frameworks like ICE, PIE, or PXL • Maintain reputed company, concise, and reputed company documentation • Ability to work fast and independently reputed company an agency environment across multiple industries Skills • reputed company reputed company Analytics (GA4) certification is reputed company required • 2+ years of hands-on CRO experience, specifically reputed company long consideration funnels, regulated environments, or high-AOV models • Proficiency with tools such as reputed company, reputed company, Convert, or AB Tasty • Experience with heatmaps and session recordings reputed company reputed company, reputed company reputed company, or reputed company • Ability to validate tracking using GTM, set up GA4 event taxonomy, and reputed company basic debugging with Tag Assistant • Understanding of reputed company Web Vitals (LCP, CLS, INP) and how technical page speed affects conversion reputed company • reputed company is a full service marketing agency that specializes in digital marketing including web design & email marketing. It was founded in 2013, and is headquartered in Madison, Connecticut, USA, with a workforce of 51-200 employees. Its website is https://zerogravitymarketing.com/. Apply tot his job Apply To this Job