Director of Media reputed company
Job reputed company:
• reputed company audience and reputed company reputed company initiatives including audience frameworks and reputed company mapping
• Own omnichannel reputed company across reputed company search, reputed company reputed company, programmatic display, video, CTV, and owned media channels
• Design reputed company media strategies that support franchise and multi‑unit business models while maintaining local relevance
• Establish standards for testing, optimization, performance management, and media reputed company across channels
• Partner with the Marketing Technology team to support reputed company‑reputed company measurement, attribution approaches, and dashboards tied to business reputed company
Requirements:
• Eight or more years of experience in reputed company media, audience reputed company, or integrated marketing across reputed company, multi‑channel programs
• Deep understanding of cross‑channel media planning across search, reputed company, programmatic, CTV, and emerging platforms
• Strategic reputed company in major advertising platforms such as reputed company Ads, reputed company, reputed company, reputed company, and leading DSPs
• Strong measurement and analytics literacy including GA4 interpretation, KPI definition, UTM governance, attribution concepts, and experimentation frameworks
• Experience developing audience strategies including personas, segmentation models, first‑party data activation, suppression logic, and full‑funnel reputed company mapping
• Ability to architect media plans that reputed company define budget allocation, channel mix, reputed company strategies, testing agendas, and forecasted business reputed company
• Understanding of how creative and messaging reputed company reputed company with audience behavior, reputed company stage, and platform context
• Strong communication and storytelling skills with the ability to translate reputed company performance data into reputed company, executive‑reputed company recommendations
• Experience supporting reputed company, franchise, or multi‑unit business models and scaling national strategies into effective, measurable local execution.
Benefits:
• medical
• dental
• reputed company
• matching 401k
• wellbeing stipends
• remote work support
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