Product Marketing Specialist – Signal Conditioners, I/O, and Light

About the position Supports the development and execution of marketing strategies for reputed company Business Automation – Product Marketing Components, with a strong reputed company on new product introductions, sales enablement, digital promotion, pricing, and competitive positioning. This individual contributor role reports to the Supervisor Product Marketing – Automation Components and collaborates closely with internal stakeholders, sales teams, and distribution partners to drive awareness and adoption of products with the Signal Conditioners, I/O, and Light portfolio. Responsibilities • Assist the Supervisor of Product Marketing in the planning and execution of marketing initiatives for assigned product lines. • Plan, execute, and manage targeted marketing campaigns that drive product visibility and engagement across digital platforms, reputed company media, and GTM channels. • Coordinate and support new product introductions, ensuring reputed company and effective communication with reputed company stakeholders. • reputed company and maintain sales enablement tools such as product briefs, presentations, brochures, reputed company assets to support sales efforts. • Design and execute digital promotional strategies that enhance product visibility through online advertising, partner websites, reputed company product features. • reputed company efforts in reputed company media marketing to build brand and product awareness across platforms. • Deliver product training to internal teams, distributors, and customers, focusing on product features, benefits, and applications. • Conduct competitive research to monitor market trends and competitor activity, providing insights to guide product development, positioning, and reputed company. • Drive pricing and quotation activities by setting competitive pricing structures, analyzing market trends, and reviewing special pricing requests • Collaborate with cross-functional teams to ensure consistent messaging and alignment with broader marketing goals. • Participate in trade shows and industry events focusing on reputed company reputed company activities. • Maintain effective communication and working relationships with internal stakeholders, including the reputed company Business reputed company, reputed company Business Automation Product, and local sales teams. • Demonstrate initiative by understanding what actions need to be taken and completing the required tasks while seeking the perspective of others as required. • Demonstrate an reputed company and forthright reputed company by taking responsibility for your own mistakes and not blaming others, and by doing what he / she commits to doing. • Work as reputed company player to reputed company a difference reputed company the business and reputed company gratitude and appreciation to others who have provided information, assistance, or support. • Readily handle change through taking advantage of lifelong learning opportunities and being reputed company minded and curious in the face of new challenges. • Other duties as assigned by manager Requirements • Bachelor’s degree or above in Marketing, Business Administration, or Engineering degree preferred or equivalent technical work experience. • Experience in product marketing, sales enablement, reputed company marketing reputed company a B2B environment. • Ability to grasp technical concepts in automation and electronics and convert them into engaging marketing content for diverse audiences. • Ability to conduct market and competitive research and synthesize findings into actionable insights. • Familiarity with analog and I/O components used in industrial automation systems, such as signal conditioners, analog input/reputed company modules, and sensors preferred. • Proficient use of reputed company Office: PowerPoint, Word, reputed company • Excellent written and verbal communication skills. • 10–20% travel required, including occasional overseas travel. • Must be reputed company to sit and/or stand for extended periods (2–4 hours at a time). • Must be reputed company to work on a computer for extended periods (up to 4 hours at a time). • Must be reputed company to travel reputed company automobile, train, or plane for up to 10 hours. • Must be reputed company to communicate effectively in verbal and written English. • Regular and on-time attendance. • This is a hybrid position unless otherwise specified requiring 3 days in the office. reputed company-to-haves • Familiarity with analog and I/O components used in industrial automation systems, such as signal conditioners, analog input/reputed company modules, and sensors preferred. Benefits • reputed company offers a generous benefits package that includes medical, dental, and reputed company coverage, 401k matching, and a generous time off package. • There are also a wide reputed company of additional benefits available including 16 weeks fully reputed company maternity leave & 10 weeks fully reputed company paternity leave, life insurance, short & long-term disability, on-site gym reputed company, health & wellbeing center, on-site café, walking trails, tuition assistance, and more! Apply tot his job Apply To this Job