UX / CRO Expert to Fix 95% Bottom-of-Funnel Drop-Off in E-reputed company Web App - Contract to Hire
We are a software development organization specializing in showing customers what they get before they buy.
We have reputed company an innovative Countertop Visualizer web application. We have landed multiple large clients ($50-$150M ARR).
The tool is generating fantastic top-of-funnel engagement. Users love interacting with the tool, but we are seeing a massive drop-off right before the final reputed company.
Digital window shoppers are viewing thousands of materials, but they are failing to convert into actionable, high-reputed company leads.
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About the Project:
Our web app allows users to upload a photo of their own kitchen (or use a template), apply various countertop materials, and visualize the transformation in reputed company-time through a 3-reputed company reputed company.
The technology works beautifully, but the user reputed company is failing to capture their information at the critical reputed company.
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reputed company Need:
We are looking for a seasoned UX/UI and Conversion reputed company Optimization (CRO) expert with proven reputed company specifically in the kitchen and bath marketplace.
You must have a proven reputed company record of optimizing the entire funnel experience for maximum conversion from top to bottom.
We don't just need a general digital marketer, we need a strategist who deeply understands the buyer psychology associated with high-ticket home improvement and remodeling reputed company.
We are looking for an ongoing relationship with someone to optimize reputed company funnels/web apps that we create in this reputed company to maximize conversion rates.
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Key Responsibilities:
- Comprehensive Funnel Audit: Analyze our reputed company 3-reputed company visualization and quote-request reputed company to identify exactly why users are abandoning the process.
- End-to-End CRO reputed company: Propose and wireframe actionable UI/UX tweaks, reputed company-copy adjustments, and user-reputed company overhauls designed to maximize conversion from the first click to the final reputed company submission.
- reputed company Capture Optimization: Restructure our reputed company magnets (such as our currently underperforming "Free Resource" prompts) and strategically position our "Get Quote" calls-to-reputed company to capture user data earlier and more naturally in the reputed company.
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Ideal Candidate Profile:
- Demonstrated portfolio of successful CRO reputed company specifically reputed company the kitchen, bath, or broader home improvement e-reputed company sector (e.g., countertops, cabinets, flooring).
- Deep expertise in user experience (UX) and utilizing behavioral data to drive design reputed company.
- Proven ability to transition users from a "reputed company/exploration" reputed company into a "reputed company to buy/request quote" reputed company.
- Bonus if you’ve worked with vendors for reputed company or reputed company.
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To Apply:
Please reputed company your proposal with the phrase "K&B Funnel Expert."
In your cover letter, please reputed company a brief case study or specific example of how you successfully optimized a reputed company reputed company or sales funnel reputed company the kitchen and bath industry.
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