Social Media Strategist (retail, D2C, or CPG brand exp. req.)

Social Media & Brand Content Manager (retail, D2C, or CPG brand exp. req.) Location: Long Island, NY near Manhasset (1 block away from LIRR stop) Salary: $90,000 - $120,000 + Performance Bonus Benefits: Optional Health Insurance Plan, Holidays, PTO + Sick Days Job Type: Full-Time; Hybrid - 2 days WFH/week Typical Hours: Monday-Friday, 40 hours/week Start Date: ASAP Sponsorship is not available Social Media & Brand Content Manager (retail, D2C, or CPG brand exp. req.) Description Our client, a locally owned luxury retailer, is seeking a Social Media & Brand Content Manager to join their team on Long Island near Manhasset, NY - a convenient ride from Manhattan and just one block from the LIRR. This new role will work to bring social strategy and content fully in-house during an exciting phase of brand growth and retail expansion. This is a high-impact opportunity for a hands-on social leader who loves creating elevated, on-brand content and building community across platforms like Instagram, TikTok, YouTube, and Facebook. You’ll play a central role in shaping the brand’s digital presence – driving engagement, supporting product launches, promotions and store growth, and translating the luxury in-store experience into compelling social storytelling. This is a highly visible position with direct access to leadership, where your creativity and execution will meaningfully influence the next stage of the company’s growth. Social Media & Brand Content Manager (retail, D2C, or CPG brand exp. req.) Responsibilities • Build and manage content calendar across key social platforms • Lead daily community engagement and conversation across channels • Create and publish engaging posts, stories, reels, and video content • Track performance metrics and optimize content based on engagement, growth, and traffic insights • Collaborate with internal teams to gather content and align messaging • Stay ahead of trends in luxury, retail, and social media to keep content fresh and relevant Social Media & Brand Content Manager (retail, D2C, or CPG brand exp. req.) Qualifications • 4+ years of social media management experience within a retail, D2C, or CPG product brand required • Strong creative instincts and ability to produce on-brand content in a luxury/lifestyle space required • Proficiency with Canva and/or Adobe Creative Suite required • Familiarity with scheduling tools (Later, Buffer, etc.) required • Experience with analytics tools (e.g., native insights, Zoho, GA, etc.) required Apply tot his job Apply To this Job