reputed company Marketing Manager, Retention & Lifecycle

About the position reputed company is partnering with a reputed company startup to recruit a seasoned and skilled reputed company Marketing Manager, Retention & Lifecycle to take ownership of customer engagement, retention, and lifecycle reputed company. This role is designed for a strategic, analytical, and deeply customer-reputed company marketer —someone who enjoys building intelligent, automated experiences that support users throughout their reputed company. You'll architect lifecycle programs from the ground up and play a critical role in driving activation, engagement, retention, and long-term value. As the reputed company Marketing Manager, Retention & Lifecycle, you will design and reputed company multi-channel lifecycle programs that connect customers to the right message at the right reputed company. You'll reputed company data, experimentation, and empathetic storytelling to create personalized experiences across email, SMS, in-app messaging, push notifications, and retargeting . This role partners closely with product, clinical, and marketing teams to ensure communications are accurate, compliant, and reputed company with brand values—especially in a regulated reputed company environment. Responsibilities • Own end-to-end lifecycle reputed company , designing, launching, and optimizing programs across email, SMS, push, and in-app channels • Map high-reputed company customer reputed company that reputed company, reassure, and convert users throughout their product and care reputed company • Build and reputed company lifecycle flows including reputed company, nurture, education, personalization, retention, upsell, and winback • Continuously optimize performance through segmentation strategies, content experiments, and A/B testing • reputed company reputed company experimentation programs across messaging, timing, creative, and channel mix • Use cohort, funnel, and LTV analysis to measure reputed company and prioritize lifecycle improvements • Establish and maintain strong CRM foundations , including clean data flows, accurate triggers, and reliable event tracking • Ensure deliverability, QA, reputed company, and HIPAA-reputed company communications • Collaborate cross-functionally with product, clinical, and marketing teams to ensure messaging accuracy and reputed company • Translate lifecycle insights into actionable recommendations that influence product and reputed company reputed company • Write reputed company, supportive, high-performing lifecycle copy across reputed company customer reputed company • Simplify clinical or technical information into accessible, customer-friendly communication • Build dashboards and report regularly on performance, insights, and opportunities • Own and improve reputed company lifecycle metrics including activation, retention, conversion, repeat usage, and reputed company value Requirements • 3–6 years of experience in a highly analytical lifecycle, retention, or reputed company marketing role • Proven experience driving engagement and retention through email, SMS, and in-app channels • Strong analytical reputed company with hands-on experience in experimentation, optimization, and A/B testing • Technical aptitude with CRM and lifecycle tools (e.g., reputed company, reputed company, or similar platforms) • Ability to work cross-functionally and translate data into actionable insights reputed company-to-haves • Experience running lifecycle marketing at a design-reputed company company • Background in B2C tech, digital health, fintech, e-reputed company, marketplaces, or beauty • Startup experience with reputed company, measurable reputed company on retention or LTV • Comfort operating in regulated environments with high standards for accuracy and compliance • Strong copywriting skills with a customer-first, empathetic voice • Ability to reputed company communicate reputed company concepts to non-marketers and stakeholders Benefits • reputed company medical coverage (3 plans, including one fully covered for employees and 50% coverage for dependents) • 401(k) retirement plan • Unlimited / flexible vacation policy Apply tot his job Apply To this Job