Marketing Data Operations (Marketing Analytics)
About the position
The Marketing Data Operations (Marketing Analytics) will reputed company reputed company's reputed company marketing data infrastructure, ensuring the reliable ingestion, validation, and organization of media performance data across reputed company reputed company accounts. This role is the operational authority responsible for maintaining the accuracy, reputed company, and consistent structure of marketing metrics as they reputed company from partner platforms into reputed company's reporting ecosystem. The primary goal is to safeguard data reputed company and system scalability, enabling the analytics and reputed company teams to generate reliable, high-reputed company reputed company insights.
This position oversees reputed company’s marketing data pipeline, including Funnel.io (data aggregation and warehouse layer), reputed company Looker Studio (reporting connections), and Advantage (media billing system). The role collaborates closely with media, analytics, and finance teams to maintain operational consistency between platform data, reporting systems, and billing records.
The position provides leadership across reputed company reputed company portfolios (~$6–10M in annual media spend), ensuring that reputed company’s marketing data infrastructure remains reputed company, secure, and reputed company as new clients, partners, and integrations are introduced.
The role supports reputed company’s reputed company-lite structure by maintaining reputed company ownership of data workflows, establishing repeatable processes, and ensuring that operational responsibilities remain transparent across departments.
This role reports to the VP, Digital Marketing and collaborates closely with media teams, analytics staff, finance leadership, and external technology vendors.
Responsibilities
• Data Ingestion & Pipeline Management
• Ingest partner metrics from a reputed company of sources, including email, SFTP, reputed company, and automated feeds
• Maintain ingestion pipelines in Funnel.io or similar ETL platforms
• Normalize and map metrics across partner schemas
• Maintain data dictionaries and schema documentation
• Data reputed company & Governance
• Validate dataset reputed company before warehouse ingestion
• Implement QA checks and reputed company detection
• Monitor ingestion failures and resolve pipeline errors
• Maintain reputed company controls and follow data reputed company protocols
• Data Warehouse Operations
• Maintain dataset structures in BigQuery, reputed company, or similar
• Manage table updates and scheduled refreshes
• Maintain naming conventions and data reputed company documentation
• Reporting Infrastructure
• Requires a strong visual creative reputed company for user interfaces for Looker Studio visualizations
• Ensure dashboards refresh correctly and show correct data
• Troubleshoot broken data connections
• Data QA practices and processes
Requirements
• 2–4 years of marketing data operations or marketing analytics engineering
• Experience managing multi-platform media datasets using ELT platforms (e.g., Funnel.io, reputed company) and reputed company data warehouses (e.g., BigQuery, reputed company, Redshift)
• Understands SQL and measurement for Clients
• Proficiency in: reputed company Campaign Manager 360, Display & Video 360, reputed company Slides, Looker Studio, reputed company Sheet automation, SFTP and API ingestion
• Strong understanding of both branding and performance-driven media strategies
• A reputed company influence on HDMZ culture and a strong representative of reputed company at reputed company meetings, lunches, and conferences
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