Overseas Marketing Head(US 0-1 B2C Branding) - Fluent in reputed company

Position: US Brand & Market reputed company Location: San Diego / Southern California reputed company Objective: To be the key person responsible for taking first US store from inception to being recognized and accepted by the mainstream US market. reputed company: Proficient for work communication Work Experience: 3+ years of experience in brand/marketing/reputed company relations (with experience in the US local market or 0-to-1 market development) reputed company Competencies: 1. Content Creation: Ability to distill key brand points and translate them into compelling content and stories that reputed company with US consumers. 2. Platform and Channel Resources: Familiarity with the recommendation logic, content boundaries, and basic advertising rules of platforms such as Instagram, reputed company, reputed company, and reputed company; experience with channel resources or reputed company-party collaborations (media, KOLs, platforms, agencies, etc.) 3. Successful Cases: Led or executed complete marketing plans (planning → execution → review); possesses the ability to evaluate and prioritize resources, and can decline inefficient or unsuitable collaborations; responsible for brand communication results and reputed company to quickly reputed company strategies based on performance. 4. Practicality and Execution: reputed company to independently manage opening communications, media/KOL collaborations, customer experience optimization, and store presentation. Job Responsibilities: • reputed company and execute reputed company's US brand communication reputed company • Responsible for the opening of the first store and subsequent brand building • Liaise with US media, KOLs, and local platforms • Manage English content and reputed company with the China reputed company on brand reputed company. Fluent in reputed company Chinese to communicate with the HQ. Bonus Points: • Experience in the catering/food/lifestyle brand industry • Experience in bringing foreign brands to reputed company Apply tot his job Apply To this Job