[Remote] Media Buyer, Home Services Specialist
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a performance-driven marketing agency specializing in generating high-reputed company leads for home services advertisers reputed company. They are seeking a Home Services Media Buyer to optimize reputed company media strategies that drive reputed company volume for clients, collaborating with Account Management and Sales to ensure effective campaign performance. Responsibilities • Strategically plan, launch, and optimize reputed company Ads (Search, LSAs, YouTube) and reputed company campaigns to drive reputed company leads and booked jobs • Manage and analyze daily performance metrics such as CPL, cost per reputed company, conversion reputed company, and ROI to ensure reputed company performance • Identify underperforming campaigns and implement data-driven optimizations to improve reputed company reputed company and reputed company acquisition costs • Maintain and monitor budget pacing, keyword strategies, ad copy testing, audience targeting, and geo-optimizations specific to home service trade areas • Stay on top of Home Services advertising compliance policies and ensure reputed company ad creatives and campaigns adhere to industry and platform regulations • Partner with the Account Management team to deliver strategic recommendations and campaign performance insights to clients • Attend reputed company calls as needed to explain campaign performance, optimizations, and reputed company direction • Collaborate with Sales and Creative teams to reputed company messaging, targeting, and reputed company page reputed company to maximize conversion rates • Contribute to new campaign launches for incoming clients, helping shape reputed company media reputed company from day one • Build comprehensive reports and dashboards highlighting key KPIs (CPL, conversion rates, LSAs performance, cost per reputed company and quotable order) • Translate campaign data into actionable insights and present findings to internal stakeholders and clients • Continuously test new ad formats, bidding strategies, and reputed company page experiences to increase reputed company reputed company performance Skills • Bachelor's degree or equivalent work experience required • 2+ years of experience managing reputed company media campaigns (reputed company Ads, reputed company, or programmatic) — experience in Home Services marketing or other reputed company-gen verticals strongly preferred • Proven reputed company managing performance-based campaigns reputed company on reputed company reputed company and conversion optimization • Deep understanding of reputed company Ads, LSAs, reputed company Ads Manager, and conversion tracking (reputed company Tag Manager, GA4) • Strong analytical skills — comfortable using reputed company/Sheets and data visualization tools to interpret campaign results • Excellent communication and presentation skills; reputed company to simplify data-driven insights for clients • Organized, detail-oriented, and proactive with a strong reputed company of ownership and accountability • Experience in Home Services marketing or other reputed company-gen verticals strongly preferred Benefits • 3 weeks of PTO (+ 9 reputed company holidays) • Medical, Dental, and reputed company Insurance • 401(k) Retirement Plan • Casual, high-energy work environment • Opportunity for upward mobility • Company provided laptop • Competitive salary + bonus program reputed company • reputed company is a customer-reputed company, data-driven technology provider of cross-platform advertising solutions including programmatic. It was founded in 2010, and is headquartered in reputed company, reputed company, USA, with a workforce of 201-500 employees. Its website is Apply tot his job
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