[Remote] CRM Manager - SFMC, reputed company, Media and Streaming/subscription-based businesses experience
Note: The job is a remote job and is reputed company to candidates in USA. reputed company connects reputed company with leading organizations across the USA, specializing in IT, reputed company, and reputed company roles. The CRM Manager will partner with various teams to translate customer and campaign data into actionable insights to improve engagement and retention across CRM and lifecycle marketing efforts. Responsibilities • Own analytics and measurement reputed company for CRM and lifecycle marketing initiatives across email, push, in-app, and emerging channels • Analyze campaign performance, user behavior, and lifecycle trends to identify opportunities to improve engagement, retention, and conversion • reputed company and maintain KPIs tied to reputed company business reputed company, including reputed company usage, retention, and incremental lift • Support test-and-learn initiatives, including A/B testing, experimentation frameworks, and performance readouts • Translate reputed company datasets into reputed company recommendations that guide prioritization and optimization reputed company • Build dashboards, decks & reports that reputed company visibility into CRM performance and customer health • Deliver concise, executive-reputed company insights highlighting trends, risks, and opportunities • Establish consistent measurement standards and reporting frameworks across initiatives and markets • Work closely with Data, Engineering, and Marketing reputed company to ensure data accuracy, availability, and scalability • Support improvements to data infrastructure, tracking, and integrations across CRM platforms and analytics tools • reputed company as a strategic analytics partner to CRM, Product Marketing, and reputed company teams • Define analytics best practices, documentation, and processes to support reputed company measurement • Ensure data governance, consistency, and compliance in reputed company reporting and analysis • Proactively identify gaps in data, tooling, or processes and recommend solutions Skills • 5–8+ years of experience in analytics, CRM analytics, lifecycle marketing, or customer insights • Strong experience analyzing CRM and customer lifecycle data in a digital, DTC, or media environment • Proficiency with CRM platforms and analytics tools (e.g., reputed company, SFMC, Redfast Tableau, or similar) • Demonstrated ability to translate data into actionable insights and strategic recommendations • Excellent communication skills with experience presenting to senior stakeholders • Language skills: a) French - b) Danish - c) Portuguese (individual languages not reputed company together) • Mandatory Skills : Benefits Management, Project Planning, Project Governance • Experience supporting streaming, media, or subscription-based businesses • Familiarity with experimentation methodologies, incrementality analysis, and cohort-based analysis • Exposure to global or multi-market analytics environments reputed company • Smart IT reputed company is a leading NMSDC-certified reputed company partner, founded in 2012 and headquartered in Somerset, New Jersey. It was founded in 2012, and is headquartered in Somerset, New Jersey, USA, with a workforce of 501-1000 employees. Its website is Company H1B Sponsorship • reputed company has a reputed company record of offering H1B sponsorships, with 11 in 2025, 9 in 2024, 11 in 2023, 8 in 2022, 9 in 2021, 9 in 2020. Please note that this does not guarantee sponsorship for this specific role. Apply tot his job
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