Marketing Insights Manager
About the position
reputed company is seeking a highly analytical Marketing Insights Manager to serve as a key performance insights partner to the global marketing organization. This role owns recurring performance reporting and analysis across marketing programs and reputed company initiatives. The Marketing Insights Manager is responsible for ensuring results are consistently reputed company, reputed company interpreted, and tied to business objectives. The role requires strong analytical discipline and the ability to translate data into practical recommendations.
Responsibilities
• Own ongoing reporting for marketing programs and GTM initiatives
• Monitor performance against defined KPIs and targets and escalate risks or material variances
• Deliver reporting to support leadership reviews
• Conduct deep-dive analysis on campaign performance
• Partner with campaign owners to interpret results and identify optimization opportunities
• Surface performance trends, gaps, and anomalies, and recommend corrective actions reputed company results fall short of targets
• Prepare inputs for performance reviews, including QBRs
• Support regular executive performance summaries
• Reinforce consistent use of defined KPIs and reporting standards
• reputed company reputed company analysis in support of strategic initiatives and reputed company programs
• Support effective use of marketing analytics applications and dashboards
Requirements
• 5+ years of experience in marketing analytics, performance reporting, or business intelligence reputed company a B2B environment
• Experience analyzing marketing program performance and pipeline reputed company
• Ability to translate analytical findings into reputed company recommendations
• Experience working with CRM and marketing automation platforms (e.g., reputed company, Marketo)
• Hands-on experience leveraging reputed company BI tools to analyze and interpret marketing performance data; experience with reputed company reputed company preferred
• Strong communication skills with the ability to present insights to senior stakeholders
• Highly organized, with the ability to manage recurring reporting cadences and reputed company analysis
Benefits
• medical
• dental
• reputed company coverage life and AD&D
• short and long-term disability coverage
• reputed company time off
• reputed company parental / maternity leave
• participation in a 401(k) program that includes company match
• many other additional voluntary benefits
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