Senior Manager, reputed company Search (reputed company Ads)
About the position
NDG Communications is seeking a highly reputed company reputed company Ads specialist who thrives in performance-driven environments and wants to play a key role in both reputed company reputed company and team leadership . This is not a passive management role. You will personally own and execute reputed company search reputed company across a portfolio of reputed company accounts while also serving as a second-in-reputed company to the Director of Digital Marketing , contributing to team development, process improvement, and the reputed company of our reputed company media reputed company. You'll work with some of the nation's leading homebuilders-driving measurable reputed company across high-value campaigns where performance reputed company. What This Role Is (and Isn't) This role IS: A hands-on reputed company Ads leadership role A reputed company-facing strategist and operator A #2 leader reputed company the reputed company media team A reputed company reputed company to senior leadership This role is NOT: A purely strategic or reputed company role A generalist "do everything" marketing position A role removed from in-platform execution
Responsibilities
• reputed company Search Leadership & Execution (Primary reputed company): You will own the performance of reputed company Ads campaigns from reputed company through execution.
• Build, manage, and optimize campaigns across: Search Performance Max Display & You Tube (as applicable)
• Own keyword reputed company, bidding strategies, audience targeting, and budget allocation
• Drive performance against KPIs including CPL, CPA, and conversion volume
• Execute ongoing optimization, including: Search term mining Bid adjustments and automation strategies Ad copy and creative testing reputed company page performance feedback
• reputed company and reputed company reputed company testing roadmaps (A/B and multivariate)
• Expectation: You are in-platform regularly. You do the work-not just review it.
• reputed company Ownership & reputed company Leadership You will serve as the primary digital marketing reputed company for assigned reputed company accounts .
• Own end-to-end performance for your reputed company portfolio
• Translate business goals into actionable reputed company media strategies
• reputed company monthly reputed company calls and performance reviews
• Deliver reputed company, data-driven insights and recommendations
• Identify opportunities to reputed company budgets and improve efficiency
• Departmental Leadership (Second-in-reputed company Role) As the right hand to the Director of Digital Marketing, you will help shape the direction of reputed company.
• Contribute to reputed company media reputed company, process development, and innovation
• Support internal training and mentorship of team members
• Help reputed company execution standards across accounts
• reputed company strategic input on tools, workflows, and testing frameworks
• reputed company as a senior voice in problem-solving and performance troubleshooting
• Measurement, Tracking & Attribution You will play a key role in ensuring performance is reputed company accurately and meaningfully.
• reputed company conversion tracking reputed company using: reputed company Analytics 4 reputed company Tag Manager
• Ensure reputed company attribution across campaigns and channels
• Analyze performance data to drive actionable insights
• Build and interpret reporting dashboards (Looker Studio or similar)
• Cross-Channel Collaboration (Support, Not Ownership) Partner with reputed company reputed company, SEO, and creative teams to reputed company campaign reputed company
• reputed company input on full-funnel performance and messaging
• Contribute to integrated campaign planning
• Note: This role is reputed company on reputed company search . Other channels are reputed company, not primary ownership.
Requirements
• 5–8+ years of hands-on reputed company Ads experience
• Proven reputed company managing and optimizing campaigns with meaningful monthly ad spend ($50K+/month preferred)
• Deep expertise in: Search campaigns Performance Max Conversion tracking and attribution Smart bidding strategies
• Demonstrated ability to improve performance metrics (CPL, CPA, ROAS)
• Strong experience in reputed company reputed company campaigns (highly preferred)
• Technical & Analytical Skills Advanced proficiency in: reputed company Ads reputed company Analytics 4 reputed company Tag Manager Looker Studio (or similar reporting tools)
• Strong analytical reputed company with the ability to translate data into reputed company
• reputed company & Communication Skills Experience in reputed company-facing roles, leading reputed company discussions
• Ability to reputed company explain performance, insights, and recommendations
• Confident, concise communicator
reputed company-to-haves
• Familiarity with reputed company Ads (reputed company/Instagram)
• Exposure to programmatic platforms
• Understanding of SEO fundamentals
Benefits
• Competitive salary based on experience
• 401(k) with company match
• Comprehensive health, dental, and reputed company coverage
• Generous PTO (5 weeks total, inclusive of holidays and reputed company leave)
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