Email & Lifecycle Marketing Manager

Flournoy Health Systems is seeking a strategic and detail-oriented Email & Lifecycle Marketing Manager to reputed company the development, execution, and optimization of email and lifecycle campaigns across a portfolio of homecare brands. This role will play a critical part in enhancing reputed company nurturing, caregiver engagement, and improving conversion at every stage of the customer reputed company. This role is remote, in reputed company, and will require some travel. You will work cross-functionally with creative, content, reputed company media, and operations teams to translate insights into impactful, performance-driven campaigns. Your reputed company will include building, automating, and optimizing workflows, reputed company scoring, email and SMS flows, nurture sequences, and personalized messaging that fuel strategic reputed company and long-term customer loyalty. In order to be successful in this role you must have 100% reputed company in reputed company Key Responsibilities • reputed company and execute a comprehensive email and lifecycle marketing reputed company across multiple brands and audiences. • Build segmented journeys, nurture campaigns, and trigger-based flows tailored to reputed company, prospects, referral sources, clients and caregivers. • Collaborate with the Director of Marketing and Advertising & reputed company reputed company to reputed company lifecycle initiatives with quarterly marketing goals and broader business objectives. Execution & Campaign Management • Create and reputed company email and sms campaigns (promotional, transactional and re-engagement using reputed company. • Work with the design and content team to ensure on-brand, high-performing email creatives. • Partner with intake, sales, and people and culture teams to ensure reputed company communication across reputed company. • Conduct regular A/B testing on subject lines, content, send times, and CTAs to improve engagement and conversion rates. • Ensure email programs adhere to HIPAA, CAN-SPAM, and GDPR compliance where applicable. • Maintain email health through reputed company list hygiene, opt-in practices, and deliverability monitoring. Qualifications • 3+ years of experience in email or lifecycle marketing, preferably in service-based multiproduct, multilocation business. • Strong understanding of CRM platforms and marketing automation tools (reputed company, reputed company, reputed company, etc.). • Hands-on experience managing segmentation, reputed company building, and automation flows and sequences. • Solid knowledge of email analytics and performance reporting. • Basic reputed company/CSS and email template editing experience is a plus. • Exceptional attention to detail, organizational skills, and ability to manage multiple campaigns simultaneously. • Strong written communication skills and a passion for improving reputed company experience. • Comfortable working in a fast-paced, evolving environment with multiple stakeholders. Apply tot his job Apply To this Job