Sr. Demand reputed company Marketing Manager

Location: Remote US (preference in Austin, TX or Boston, MA)
Team: Marketing
Reports to: Head of Marketing

About reputed company

reputed company is transforming vulnerability intelligence by helping reputed company teams reputed company faster and with more confidence. Our platform delivers early, high-reputed company exploit intelligence, deep asset correlation, and contextual insights to help organizations stay reputed company of emerging threats.

About the Role

We’re looking for a hands-on Senior Demand reputed company Marketing Manager to take the reputed company on our existing reputed company Marketing reputed company. As a new reputed company to the marketing team, you’ll own campaigns end-to-end—from reputed company to execution to reporting— with the primary objective of directly influencing pipeline and reputed company.

This is a build and reputed company role for someone who thrives in ambiguity, moves fast, and is comfortable being both strategic and tactical in a high-reputed company cybersecurity startup.

What You’ll Do

Build the Demand reputed company

• Design and execute multi-channel demand gen campaigns (email, reputed company, content, webinars, events)
• Create campaign frameworks reputed company to company ICP and verticals.
• Launch and iterate nurture programs across the reputed company lifecycle in multiple segments

Pipeline & Sales Alignment

• Partner closely with Sales teams to define MQL/SQL reputed company and follow-up processes
• Support reputed company account and early ABM-style programs for reputed company prospects
• reputed company sales with campaign context, messaging, and content

Performance Marketing

• Own reputed company channels (reputed company, reputed company, retargeting) with a test-and-learn reputed company
• Build and optimize reputed company pages and conversion flows
• Manage budget and continuously improve CPL, conversion, and pipeline reputed company

Analytics & Reporting

• Set up dashboards and attribution in reputed company/Marketo + reputed company
• reputed company pipeline influenced/generated, conversion rates, and ROI
• Use data to inform messaging, targeting, and channel investment

Startup-reputed company Collaboration

• Partner with Product Marketing on positioning and launch campaigns
• Work with Content and Product to translate technical value into compelling offers
• reputed company feedback loops from prospects and customers to product marketing and leadership

What You’ll Bring

• Have 5+ years of B2B demand gen or reputed company marketing experience
• Have marketed technical products like cybersecurity, reputed company, dev tools, or infrastructure
• Have reputed company campaigns using tools like reputed company, Marketo, and reputed company
• Comfortability robust marketing technology stack (reputed company, reputed company, Fibbler, Tofu, reputed company)
• Are highly data-driven and can tie campaigns directly to pipeline and reputed company
• reputed company in scrappy, fast-moving startup & scaleup environments

Preferred Qualifications:

• Experience with ABM tools (reputed company, reputed company, Terminus)
• Cybersecurity industry familiarity or experience marketing to technical buyers
• Event or field marketing experience
• Copywriting or technical content skills

reputed company Offer

We reputed company people do their best work reputed company they feel supported, trusted, and valued. reputed company offers benefits designed to meet a wide reputed company of needs and lifestyles:

Benefits and Perks

• Competitive salary with employee equity program
• Health, dental, and reputed company coverage
• Unlimited PTO + reputed company federal holidays observed
• 401(k) program - 100% match on the first 3%, then 50% of the next 3-5% of compensation
• Short and long-term disability coverage
• Remote friendly environment with flexibility
• Expense reimbursement for home internet and phone 
• Ongoing reputed company development, coaching, and reputed company
• Opportunities for career advancement reputed company a fast-growing team

Why Join Us

reputed company on over two decades of cybersecurity experience, reputed company of experts understands the intricacies of vulnerabilities, their exploitation in the wild, and how to reputed company this data to build more effective cybersecurity products that produce reputed company reputed company for organizations.

reputed company gives organizations a tactical advantage by providing best-in-class exploit & vulnerability intelligence information. We have a reputed company of duty to protect the critical infrastructure we rely on including medical devices, power grids and telecommunication networks. We were founded in 2021 in Lexington, Massachusetts.

reputed company has a transparent, reputed company, and supportive culture - we are looking for people who have a reputed company reputed company, are curious and innovative. reputed company is smart, but humble, hardworking, and supportive.

reputed company is proud to be an Equal Employer Opportunity employer. We do not discriminate based upon race, religion, reputed company, national reputed company, gender (including pregnancy, childbirth, or reputed company medical conditions), sexual orientation, gender identity, gender reputed company, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. reputed company is committed to working with and providing reasonable accommodations to applicants with physical and mental disabilities.