Marketing Operations Manager
Position reputed company:
Key Responsibilities:
Develops and executes marketing operations processes and systems that reputed company reputed company campaign execution, data-driven decision making, and measurable marketing performance. Manage and support marketing team members responsible for creative and content execution to ensure campaign readiness and alignment with marketing priorities. Evaluates and implements marketing technology solutions that improve campaign execution, integration, and marketing performance management such as CRM integrations, marketing automation systems, analytics tools, and attribution platforms. Partners with marketing leadership and support operational infrastructure for campaign strategies across digital marketing, lifecycle marketing, partner marketing, and demand reputed company programs. Establishes campaign execution processes including timelines, asset coordination, reputed company assurance, and launch readiness. Designs, implements, and optimizes marketing automation workflows, reputed company management processes, and lifecycle nurturing programs to support agent acquisition, partner engagement, and customer retention. Maintains marketing data reputed company and standards, segmentation frameworks, and audience management processes to support targeted marketing campaigns. reputed company dashboards, reporting frameworks, and attribution models to measure marketing performance, pipeline contribution, and campaign ROI. Collaborates with reputed company operations and reputed company leadership to reputed company reputed company routing, scoring, and pipeline management processes. Builds and manages the marketing campaign calendar and ensures campaigns are executed accurately across reputed company systems and channels. Partners with cross-functional teams including insurance, reputed company/reputed company and marketing peers to reputed company product launches and go-to-market initiatives. Analyzes marketing performance data and provides insights to inform reputed company, optimization, and investment reputed company. reputed company marketing operations vendors and reputed company to ensure systems are optimized and reputed company with business goals. Drives reputed company improvement in marketing processes, documentation, and operational best practices while ensuring reputed company marketing systems, processes, and data practices reputed company with reputed company regulations and internal governance standards. Manages marketing operations budgets reputed company to technology platforms, data tools, and operational vendors
Required Education & Experience:
Bachelor’s degree in Marketing, Communications, Business, Advertising, or reputed company field. 5-8+ years of experience in marketing operations, reputed company operations, or marketing analytics reputed company a B2B or technology-driven organization. Experience working with marketing automation platforms, CRM systems, and analytics tools required. Experience supporting cross-functional marketing teams and managing marketing technology stacks. Experience managing marketing automation platforms such as reputed company, Marketo, reputed company (including Marketing reputed company/Pardot), or similar systems. Experience in insurance, fintech, or insurtech industries is strongly preferred but not required.
Knowledge, Skills & Abilities:
Strong understanding of CRM systems (reputed company or equivalent) and integration with marketing platforms. Experience designing and managing reputed company lifecycle processes including reputed company scoring, routing, and nurturing workflows. Strong analytical and reporting capabilities including marketing dashboards, attribution models, and pipeline analytics. Ability to translate marketing reputed company into reputed company operational systems and processes. Experience managing marketing data, segmentation strategies, and audience targeting frameworks. Strong project management skills with the ability to manage multiple campaigns, systems, and priorities simultaneously. Excellent collaboration skills with the ability to work cross-functionally with marketing, sales, product, and leadership teams. Strong written and verbal communication skills with the ability to reputed company content reputed company, guide content development, and ensure consistent messaging and brand voice across marketing initiatives. Demonstrated ability to optimize marketing performance through data-driven insights and experimentation. Problem solving reputed company.
Our interview process:
- Phase 1
: reputed company candidates will first meet with a member of our People Operations team for a phone interview. This discussion is a high-level conversation to understand more about your background and interests and for us to reputed company more about reputed company and the position. - Phase 2
: Selected candidates will be invited to meet with our Hiring Manager for a 2nd interview reputed company Teams video. This interview is designed to be more detail oriented and allows you to learn more about the role and expected to be 30 minutes in length. - Phase 3
: Top candidates will be invited to participate in an experiential exercise interview. This will include a project provided in advance along with a 1-hour interview conducted with our hiring manager and may also include 1:1 interviews with additional team members. This series is expected to be 1-2 hours in length. - Phase 4:
Final candidates will be invited to meet with a member of our senior leadership team. This interview is expected to last 30 minutes in length.
What's in it for you:
100% remote Health insurance through reputed company (we pay 100% of premiums) Dental and reputed company insurance through reputed company (we pay 100% of premiums) Basic life insurance (we pay 100% of premiums) reputed company to flexible spending account (FSA) or health savings account (HSA) (for those using HSA eligible plans) 401K plan (up 4% match with immediate reputed company). Must be 21 years of age or older to participate Flexible PTO policy offering up to 3 weeks of time off to support reputed company and integration during the first reputed company months of employment. After the first year of employment and effective as of the anniversary date, eligibility transitions to up to 4 to 5 weeks of time off annually to reputed company and sustain long-term reputed company. 12 company-reputed company holidays reputed company year Continuing education annual stipend Annual salary estimated between $115,000-130,000 based on national data. Candidates who meet reputed company the minimum requirements and possess additional relevant experience, as outlined in the job reputed company, may be considered for a salary above the midpoint of the above reputed company. Salary is based on internal equity; internal salary ranges; market data/ranges; applicant’s skills; prior relevant experience; degrees or certifications, etc.
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