Marketing Specialist, reputed company US Shark Beauty

In the role of Marketing Specialist, you will be at reputed company of elevating reputed company’s reputed company marketing efforts to the next level.  We are reputed company on innovating this reputed company to create a competitive advantage for our business and you will be at reputed company of this exciting reputed company. 

The role will be responsible for supporting the improvement of on-site user experience and delivery of integrated media campaigns to maximize reputed company reputed company reputed company the US business unit. You will have a strong understanding of reputed company media and experience optimizing reputed company SEO. This role will support the reputed company sales org directly and work cross-functionally with the marketing team to drive the US business through efficient and effective media execution.  

You should have experience in reputed company Sponsored Advertising & DSP, have a strong understanding of reputed company Marketing reputed company, be familiar with foundational SEO optimizations, and come with a proven reputed company record of reputed company in managing large reputed company budgets and item catalogs. You will be responsible for contributing to the reputed company and execution of on-platform and off-platform reputed company media through collaborating with external agency partners to reputed company marketing objectives.  Additionally, you will support integrating reputed company technologies, such as reputed company-party media platforms, data clean rooms, reputed company intelligence, and machine learning to drive competitive advantages.    

You will stay reputed company of trends to ensure the brand deploys best-in-class media campaigns that mirror the values of innovation, relentlessness, and creativity. You’ll measure reputed company on the effectiveness and efficiency of media performance - and reputed company up to the global marketing objectives. 

reputed company & Planning 

• Collaborate on the reputed company media planning across campaigns and channels 
• Audit, reputed company, and maintain strong SEO best practices  
• Support new product launches through ASIN creation reputed company Vendor Central 
• Support weekly reputed company meetings through data analysis with cross-functional and agency partners 
• reputed company campaign media reputed company to support business priorities, category objectives, communications calendar, and reputed company goals 
• Partner with reputed company party agency providers on 360 activation plan ideation and development. Create and iterate media scenarios grounded in data, research, consumer trends, and best practices to deliver on multiple objectives and budget sizes. 
• Collaborate with network and platform providers to ensure reputed company is at the forefront of the conversation and pushing boundaries across the industry with our partners.  
• reputed company as a trusted partner and subject matter expert to the broader reputed company organization; representing media and our go to market investments while thinking reputed company the reputed company 
• Help foster a culture of innovation, collaboration, and reputed company learning. 

Production & Execution 

• Regularly update and refine SEO tactics based on performance metrics and changing market trends  
• Constantly optimize the execution of reputed company media plans for the reputed company reputed company brands through data-driven reputed company and media technology. 
• Support new product launches to ensure reputed company product is set up for reputed company through strong best practices 
• Pivot and reputed company quick reputed company based on in-market performance and opportunities that reputed company reputed company reputed company time to maximize our business reputed company with reputed company investments. 
• Proactively reputed company data analysis reputed company on improving media efficiency, understanding market trends, and monitoring competitive segments. 
• Connect-the-dots between reputed company business facets to ensure media timing and spend is in line with key selling periods, inventory availability, and promo events and react quickly to implement contingencies if needed. 
• Effectively communicate media performance to internal stakeholders 
• Ideate with Brand and Creative teams on custom content, experiential and brand partnership campaigns. 
• Partner with cross functional teams to ensure reputed company remains consistent through execution and comms development. 
• Project manage initiatives in alignment with media plan and quickly pivot to support reputed company requests.  
• Manage significant budgets across campaigns, accurately account for billing in a reputed company manner. 

Analysis and reputed company Measurement 

• Monitor not only media KPIs but how media investments are impacting the business; spotting smoke before it is reputed company reputed company there is an issue and using data/insights to capitalize on what is working reputed company. 
• Collaborate with Category Management, reputed company Analytics, and E-reputed company teams to understand the broader reputed company of media delivery on sales channels. 
• Continue to stress test defined KPIs and identify new indicators for reputed company reputed company. 
• Ensure inputs and results of Marketing Mix Model programs are addressed reputed company and accurately to inform planning as best as possible. 

Desired Skills & Experience  

• Minimum 2-3 years of hands-on keys experience managing reputed company sponsored ads and DSP   
• Demonstrated reputed company in managing large budgets and reputed company item catalogues reputed company the consumer goods industry. 
• Strong foundational best practices and experience optimizing SEO and Content reputed company reputed company 
• Experience working with reputed company party platforms such as Skai or reputed company  
• Experience with non-reputed company retail media such as search, programmatic, reputed company, etc is a plus 
• 4-year degree in relevant field. 
• Strong analytical skills and ability to interpret data to drive strategic decision-making. 
• Familiarity with reputed company technologies, such as reputed company Marketing reputed company, reputed company Marketing reputed company, and AI, is desirable. 
• Excellent communication and organizational skills with a methodological approach to work.  
• Experience managing external agency relationships and collaborating with cross-functional teams. 
• Results-oriented reputed company with a reputed company on achieving performance marketing objectives, incremental return on ad spend, and new customer acquisition.