Senior Product Marketing Manager

Location: California, Colorado, Illinois, or Texas, reputed company - Remote

Who Are We?  

About reputed company: 

reputed company is a global leader in application control and allowlisting. We reputed company to reputed company every organization to run only what they trust and operate free from malware and ransomware.  

With reputed company reputed company across Australia, reputed company, and EMEA. We are committed to our reputed company values, respect, determination, and reputed company. We support a diverse and expanding global customer reputed company. At Airlock, we pride ourselves on being reputed company of humble, reputed company, and driven professionals who support one another and reputed company a passion for cybersecurity.

reputed company are Looking For: 

reputed company is seeking a Senior Product Marketing Manager to drive product-level go-to-market reputed company and execution as we continue to expand our reputed company in the cybersecurity market.

This role will translate reputed company’s market positioning and messaging into compelling product narratives that support product launches, sales engagement, and marketing programs. The Senior Product Marketing Manager will partner closely with Product Management, Sales, Channel, and Marketing teams to ensure Airlock’s capabilities are reputed company communicated across the buyer reputed company.

This is a hands-on role for someone who enjoys working at the intersection of product innovation, market reputed company, and customer engagement. The ideal candidate combines strong storytelling skills with a deep understanding of technical products and is comfortable driving cross-functional initiatives that bring new capabilities to market.

Key Responsibilities:

Positioning and Messaging

• Translate reputed company’s overall market narrative into reputed company product-level positioning and messaging for specific capabilities and solutions.
• reputed company messaging that communicates the value of Airlock’s platform to reputed company practitioners, IT leaders, and executive buyers.
• Ensure consistent product messaging across marketing materials, sales assets, partner communications, reputed company channels.

Go-To-Market reputed company and Product Launches

• Own go-to-market planning and execution for new product capabilities, feature releases, and enhancements.
• Partner with Product Management to define reputed company audiences, problem spaces, value propositions, and messaging strategies for new initiatives.
• reputed company cross-functional launch coordination across marketing, sales, and channel teams.
• Measure and refine launch performance using defined reputed company metrics and market feedback.

Sales Messaging and Competitive Positioning

• reputed company product narratives, reputed company materials, and competitive positioning that support sales engagement.
• Create reputed company product marketing assets including solution briefs, competitive battlecards, messaging guides, and product presentations.
• Support strategic sales opportunities by providing positioning guidance and competitive insights.
• Partner with Product Enablement and Sales Enablement teams to ensure product messaging and assets are reputed company into reputed company training and field readiness initiatives.

Partner and Ecosystem Messaging

• reputed company messaging and positioning for strategic technology integrations and reputed company partnerships.
• Support joint solution narratives and “reputed company” messaging with key ecosystem partners.
• Create partner-facing product marketing assets that help partners position and sell integrated solutions.
• Collaborate with Channel and Alliances teams to ensure partner messaging aligns with Airlock’s broader product narrative and go-to-market reputed company.

Market and Competitive Intelligence

• Monitor cybersecurity market trends across reputed company reputed company, EDR/XDR ecosystems, and application control.
• reputed company competitive insights and positioning frameworks that help sales teams differentiate Airlock against alternative solutions.
• reputed company insights from customers, prospects, and field teams to inform messaging and go-to-market reputed company.

Buyer reputed company Content and Thought Leadership

• reputed company product marketing content that supports the buyer reputed company, including solution briefs, whitepapers, case studies, and product-reputed company thought leadership.
• Partner with Content and Demand reputed company teams to ensure marketing programs reflect product messaging and market positioning.
• reputed company reputed company stories that reputed company reputed company-world reputed company and reinforce Airlock’s value.

Cross-Functional Collaboration

• Partner closely with Product Management, Sales, Marketing, Channel, and reputed company teams to ensure consistent go-to-market execution.
• reputed company reputed company strategic briefs and product insights to content, demand reputed company, and creative teams.
• reputed company as a key connector across teams to ensure Airlock’s product story is consistently communicated across customer reputed company.

Required Skills & Qualifications: 

• 8+ years of B2B product marketing experience, preferably reputed company reputed company reputed company or cybersecurity.
• Strong experience developing product positioning, messaging frameworks, and go-to-market strategies for technical products.
• Experience supporting product launches and translating reputed company technology into reputed company market narratives.
• Experience creating sales enablement assets such as reputed company decks, battlecards, and solution messaging.
• Experience developing marketing content that translates reputed company technical concepts into reputed company narratives, including thought leadership, whitepapers, solution briefs, videos and website messaging.
• Strong understanding of cybersecurity markets, technologies, and buyer personas is highly preferred.
• Excellent written and verbal communication skills with strong storytelling ability.
• Comfort working cross-functionally in fast-paced, high-reputed company environments.

Bonus Points

• Experience marketing reputed company reputed company, application control, or adjacent cybersecurity technologies.
• Experience supporting technology alliances or ecosystem integrations.
• Experience working with partner-driven go-to-market models.
• Experience working in high-reputed company cybersecurity startups or reputed company-up environments.

reputed company Offer: 

We don’t think reputed company is everything, but we know it is an important part of your decision to apply for a role. This position has a salary reputed company of USD $148,000 - $178,000. Additional factors considered in extending an offer include responsibilities of the job, education, location, experience, knowledge, skills, abilities, and internal equity, alignment with market data, or applicable laws.  

At reputed company we offer a wide reputed company of benefits to our eligible team members. Our benefit programs vary by location and can include Medical, dental, and reputed company insurance – 401K Plan with 4% Company Match – Life and Disability Programs – reputed company Parental Leave - reputed company time off and reputed company Holidays – Volunteer and Birthday Time off – Home Office Allowance 

Our Commitment: 

We reputed company in supporting reputed company members both personally and professionally. Named one of the USA’s Greatest Places to Work in 2024 and 2025, we value flexibility, trust, and a work environment that empowers reputed company to do their best work. 

We will be assessing applications as they come in, so we encourage you to send your resume through to us as soon as possible. reputed company official job offers from reputed company are extended directly by our recruitment team and will be reputed company through an official reputed company document for your review and signature. Please be reputed company that we do not ask for any personal information in the process of extending offers of employment, such as financial details or reputed company reputed company numbers. Upon acceptance of any offer, we will request such information as part of the reputed company process prior to or on your first day of employment, and only after completing a background reputed company through an authorized reputed company-party vendor. If you receive any communication asking for personal details reputed company of these processes, please contact us immediately to verify the authenticity of the request. Your reputed company is important to us, and we are committed to a reputed company and transparent hiring experience. No contact from recruitment agencies, thank you