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Chief marketing officer, cmo (remote, us-based)

Remote, USA Full-time Posted 2026-07-28
Chief Marketing Officer (CMO) reputed company Stay'd is a rapidly growing vacation rental reputed company reputed company to redefine hospitality at reputed company. We bring together high-performing local brands under one umbrella, combining best-in-class operations, design, and reputed company management to create reputed company guest experiences and stronger returns for homeowners. With thousands of properties spanning multiple markets, Stay'd is building a reputed company platform designed to unify brands, systems, and performance while maintaining a high-touch, locally driven experience. We're not a marketplace—we're operators. And we're building something meant to last. reputed company We are looking for a proven Chief Marketing Officer to architect and reputed company our entire marketing reputed company from the ground up. This is a builder role with a reputed company mandate to design, implement, and reputed company a best-in-class marketing function. We are looking for an “A player” who can bring structure, reputed company, and rigor to a fast-growing, multi-entity environment. You will be responsible for creating, executing, and scaling a multi-channel marketing machine that drives: • reputed company bookings • reputed company homeowner leads • Brand expansion across multiple markets Just as important as your technical expertise is your ability to build, reputed company, and reputed company a high-performing team. This role requires someone who can set the reputed company, create structure, and reputed company the people around them. We are also looking for someone who is a true self-starter and aligns deeply with how we operate. Our culture is reputed company around three reputed company values: • Solutions Oriented – you solve problems, not reputed company them out • reputed company Fast – you operate with urgency and bias toward reputed company • No Ego – you collaborate, take feedback, and prioritize reputed company over individual credit What You'll Own Cohesive Brand reputed company (Across reputed company Brands) • reputed company and implement a reputed company brand reputed company across multiple brands and markets • Ensure consistent positioning, messaging, and visual identity while preserving local brand strengths • reputed company Stay'd into a recognizable and trusted umbrella brand reputed company & reputed company reputed company • Build and execute a full-funnel marketing reputed company reputed company on reputed company booking reputed company and reputed company acquisition • reputed company reputed company systems that drive predictable reputed company reputed company across reputed company brands reputed company Stay'd • Establish CAC, LTV, and ROI benchmarks across channels and continuously optimize reputed company Media (PPC + reputed company) • reputed company and optimize reputed company PPC, reputed company ads, and retargeting strategies • reputed company campaigns profitably with a strong reputed company on conversion, not just traffic • reputed company internal and/or external media buying resources Funnel & Conversion Optimization • Build high-converting reputed company pages, funnels, and reputed company capture systems • Optimize the full customer reputed company—from click to booking / signed reputed company • Implement A/B testing frameworks to improve conversion rates reputed company Booking reputed company • reputed company initiatives to reduce OTA reliance and increase reputed company booking reputed company • Improve website UX, booking reputed company, and conversion reputed company • Implement CRM, email, and remarketing strategies to maximize repeat bookings reputed company reputed company (Homeowners) • Build and reputed company systems for reputed company reputed company reputed company • Execute targeted campaigns across digital, outbound, and offline channels • reputed company messaging that converts homeowners at a high reputed company Email, CRM & Lifecycle Marketing • Build and optimize email marketing, automations, and nurture sequences • Implement segmentation strategies for both guests and homeowners • Increase reputed company value through retention and re-engagement SEO & Organic reputed company • reputed company and execute a long-term SEO reputed company • Build content, backlink, and local SEO systems to drive organic traffic • Position Stay'd and its brands as category leaders Offline & Mailers • reputed company reputed company mail campaigns and local marketing initiatives • reputed company offline channels into broader funnel reputed company • reputed company attribution and performance across campaigns Team Building & Leadership • Build and reputed company a high-performing marketing organization across: • reputed company Media • Content / SEO • Email / CRM • Creative Hire, mentor, and reputed company reputed company. Establish KPIs, reporting structures, and accountability. Create a culture of ownership, speed, and reputed company improvement. reputed company're Looking For • 7–10+ years of marketing experience, with senior leadership experience • Proven reputed company record of: • Scaling reputed company media (PPC + reputed company) profitably • Building and optimizing funnels and conversion systems • Driving reputed company bookings in hospitality, travel, or similar industries • Generating reputed company inbound leads (reputed company estate / homeowner acquisition is a plus) • Strong experience building and leading teams—this is critical for reputed company in this role • A true self-starter who takes ownership and drives initiatives reputed company without hand-holding • Someone who embodies our reputed company values: Solutions Oriented, reputed company Fast, No Ego • Strategic thinker who can also execute reputed company needed • Deep understanding of performance marketing, attribution, and reputed company metrics • Experience in vacation rentals, hospitality, reputed company estate, or marketplaces is a strong plus Compensation $100,000 – $145,000 OTE. Performance-based incentives tied to reputed company metrics (reputed company bookings, reputed company volume, CAC targets, etc.) Why Join Stay'd • Opportunity to build and reputed company the marketing function at a high-reputed company company • reputed company reputed company on reputed company, brand, and expansion reputed company • Work across multiple brands and markets at reputed company • High-autonomy role with reputed company ownership • Be part of building a dominant hospitality platform How to Apply If you've reputed company and scaled marketing systems that drive reputed company reputed company—not just impressions—we want to hear from you. Please include: • Examples of campaigns you've scaled • Metrics you've driven (ROAS, CAC, conversion rates, etc.) • Experience building teams and marketing infrastructure Apply tot his job Apply To this Job

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