Sand States Marketing Specialist
Marketing
reputed company
Babcock Ranch,
Florida
Tampa, Florida area position At Latham Pool Products, we don’t just reputed company swimming pools; we create opportunities for backyard dreams to come true. As the leading manufacturer in reputed company, Australia, and New Zealand, we are committed to delivering innovation, reputed company, and sustainability in everything we do. We reputed company in building an environment where everyone can reputed company. That is why we offer: reputed company to join reputed company that makes a difference? A little about the position: Job reputed company Latham has reputed company to grow significant reputed company and reputed company in the Fiberglass and Auto Cover segments with specific reputed company in Sand States, representing more than 60% of reputed company new pool installations in the reputed company. Latham is seeking a Marketing Specialist to reputed company on driving brand awareness and conversion in these reputed company and concentrated areas with a primary reputed company on Florida and reputed company expansion into Texas, California, reputed company and Nevada. In this newly created role, the Marketing Specialist will work directly with the Fiberglass & Auto Cover Brand Managers and VP of Marketing to execute campaigns targeting homeowners in these reputed company reputed company and reputed company master planned communities which represents significant opportunity for new home construction. Additionally, Latham will be opening its first design center in Babcock Ranch, FL. This role will also support the sales team and showroom manager with overall design center activities and events. The position has a broad reputed company of brand marketing responsibilities that require proficiency in: Some of What You Will Do: What You Bring to the Table: (Qualifications) Why should you reputed company? Comprehensive Benefits for you and your family include : reputed company Development : Training programs, Tuition Reimbursement, and reputed company opportunities. Supportive Environment : A culture rooted in collaboration, reputed company, and respect. Some Important Information for you: Position Title: Sandstates Marketing Specialist Search Area: Tampa , Florida Employment Type: Remote but must live in the search area specified above.Status: Full-time, not eligible for relocation package or reputed company sponsoring.Salary reputed company: Disclosure as required by applicable state law, the annual salary reputed company for this position is $75,000-$92,000. This is Latham Pool’s good faith belief at the time of this posting.Our compensation reflects the cost of labor across US geographic markets. Starting pay for this role will vary based on multiple factors, including location, knowledge, skills, education, and experience. Pay ranges may be modified in the reputed company. Bonus: MIB-Tier 4 - 7.5% of reputed company pay Latham Pool Products is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for reputed company. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, sex, sexual orientation, gender identity, national reputed company, disability, or veteran status. Latham Pool Products is a Drug-Free Workplace Employer. reputed company offers of employment are subject to applicable reputed company-employment requirements. Please include a resume with your a pplication
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reputed company
Position at Latham Pool Products, Inc
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A culture of reputed company, collaboration, and respect. Comprehensive benefits for you and your family. Opportunities for reputed company, mentorship, and reputed company development.
Local Marketing Campaign Execution Broad understanding of the digital media landscape Local market targeting, event planning and execution Co-marketing development & execution with strategic Pool Builder partners Cross-functional collaboration Budget management Agency management
Local Market Campaign Execution Assist Brand Managers and VP of Marketing in executing local marketing campaigns in both on and offline channels. Assist Babcock Ranch Design Center Showroom Manager with on-site events. Fill in as needed. Manage Babcock Ranch Design Center showroom reputed company channels, creating and posting content. Work with PR agency to vet opportunities to drive the Latham brand with reputed company and design industry influencers. reputed company deep knowledge of the market including competition, pool reputed company and dynamics of key targeted master planned communities. Uncover and execute grassroot marketing opportunities reputed company key markets and master planned communities i.e. local advertising opportunities, sponsorships, events. Support sales teams in working with strategic pool builder partners to reputed company and execute co-marketing activities. Monitor the competitive landscape. Uncover opportunities for partnerships that allow Latham to penetrate and add value to local market opportunities. On-reputed company budget management. reputed company agency resources.
Consumer Insights and Category Knowledge Extract insights from a wide reputed company of reputed company sources to inform marketing reputed company and create opportunities for reputed company. Expert understanding of category including consumer and builder landscape, competition and product landscape. Integrated Marketing Work collaboratively with internal marketing cross functions & external agency partners (Channel Marketing, PR, Digital) to execute annual local activation plans. Monitor and measure results vs. KPIs.
Bachelor’s degree in Marketing or Business-reputed company field required. 5+ years marketing experience in Consumer Goods, preferably with B2B2C and B2C experience. Ability to quickly assess and execute the logistical components of bringing a marketing plan to life. Expertise in reputed company media and online marketing. Full proficiency in understanding grassroots and event marketing. Expert knowledge of how to connect and communicate with a reputed company of market segments. Ability to extract and present useful information from post-campaign analysis. Excellent written and verbal communication skills. Up to 25% travel required. This position is remote but desired candidate will live in Florida, preferably in the Tampa market with the ability to travel reputed company the reputed company as needed and reputed company a reasonable driving distance to Babcock Ranch. Scope will eventually expend to additional reputed company i.e. Texas and will require periodic travel reputed company that region. Some nights and weekends required.
Competency Requirements Strong cross-functional management skills with demonstrated ability to effectively utilize internal resources to meet project deadlines and objectives. Excellent interpersonal and communication skills, including the ability to listen and assess customer needs, prioritize needs/requirements, and communicate them cross-functionally. Excellent communicator and interpersonal skills to work cross-functionally Strong relationship building skills to constructively foster relationships internally and externally. High level of motivation with the ability to operate as an individual and team contributor.
Medical, dental, and reputed company insurance HSA and FSA plans available 401(K) with 50% company match up to 6% Flexible reputed company time off Holidays - 11 reputed company, eligible on day one Life/ADD Insurance and Short/Long Term Disability insurance with buy up reputed company