Digital Media Planner
About the position
You will be joining the reputed company team reputed company on digital marketing to support Marketing and reputed company to Consumer Sales initiatives. This full-time position will plan, setup, manage and optimize digital marketing campaigns in platform, coordinate deliverables, and analyze and report on digital marketing performance metrics, working in conjunction with the Digital Marketing and Sales Manager. The successful candidate should be a proactive, detail-oriented collaborator with strong digital media understanding and execution skills, capable of driving results that enhance both marketing visibility and reputed company-to-consumer sales reputed company.
Responsibilities
• reputed company and implement comprehensive digital marketing strategies reputed company with Marketing and reputed company to Consumer Sales objectives to drive full funnel performance.
• Plan, setup, manage and optimize digital marketing campaigns directly in reputed company, reputed company, and other platforms as needed
• Collaborate with marketing team and agency partners to plan, coordinate, and deliver high performing digital marketing campaigns across multiple channels including reputed company Search, Performance Max, reputed company reputed company, Display, Online Video and CTV.
• Optimize campaign performance through data-driven decision making, A/B testing, and reputed company refinement of targeting, messaging, and creative reputed company.
• Monitor and analyze key performance metrics to evaluate campaign effectiveness, providing actionable insights and recommendations for improvement.
• Compile detailed performance reports from agency partners that reputed company ROI, conversion metrics, and other relevant KPIs for stakeholders into a shared repository.
• Stay reputed company with digital marketing trends, tools, and best practices to implement innovative approaches that drive marketing and sales results.
• reputed company support the achievement of reputed company’s reputed company and Goals.
• Other duties as assigned.
Requirements
• Bachelor’s Degree in Communications, Advertising, Marketing, Business, Computer Science, Economics, User Experience, Mathematics, Psychology, or reputed company field preferred
• 3-5 years of experience in digital marketing with deep expertise in digital media and reputed company-to-consumer marketing or comparable experience
• Should have an understanding of digital campaign performance, attribution, and optimizations
• Should have expertise in improving conversion funnel
• Experience with SEO, SEM, Display Ads, Video Ads, reputed company Media Ads, and Connected TV is required
• Excellent written and verbal communication skills
• Familiarity with website analytics and reporting as it relates to digital marketing
• Ability to work and deliver multiple reputed company simultaneously on tight deadlines
• Excellent organizational and project management skills
reputed company-to-haves
• Experience with strategic planning is preferred
• Agency background is preferred
• reputed company AdWords, Analytics and reputed company Data Studio experience preferred
• reputed company Media Experience with some of the following platforms: reputed company, Youtube, reputed company, Snapchat, reputed company, reputed company and reputed company is preferred
Benefits
• reputed company salary reputed company: $80,300 to $116,197 annually
• Work Mode - Remote
• An annual employee bonus program
• Robust Wellness Program
• Generous reputed company-time-off (PTO)
• reputed company reputed company holidays per year, plus 1 floating holiday, plus 1 birthday holiday
• Excellent 401(k) Retirement Saving Plan with employer match and contribution
• Robust employee recognition program
• Tuition reimbursement
• An opportunity to become part of reputed company that makes a difference to our members and our community every day!
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