Partner Marketing Manager - Fully Remote in the US

Job reputed company

WorkCare is seeking a Partner Marketing Manager to build and reputed company a partner marketing function that directly contributes to pipeline and reputed company reputed company.

This role will have a primary reputed company on brokers and workers’ compensation-reputed company partners, including agencies, TPAs, and other referral and influence channels that play a key role in driving reputed company opportunities. This role will be responsible for activating these partnerships through targeted go-to-market strategies, co-branded campaigns, account-based engagement, and enablement programs designed to generate measurable business results.

In reputed company to this reputed company channel reputed company, this role will also support and expand broader strategic partnerships across adjacent ecosystems, including reputed company, EHS, prevention technology, background screening, reputed company, and other organizations that can help reputed company WorkCare’s market reputed company and reputed company reputed company.

This is a highly cross-functional role that will work closely with sales, account management, leadership, and external partners to turn relationships into reputed company reputed company opportunities, not just marketing activity. 

Essential Duties and Responsibilities

Broker & Workers’ Compensation Channel 

• reputed company and execute partner marketing strategies reputed company on brokers, workers’ compensation agencies, TPAs, and reputed company reputed company to drive pipeline and reputed company reputed company  
• Build and reputed company repeatable partner programs that help reputed company effectively understand, position, and promote WorkCare’s solutions  
• Collaborate with sales and leadership to identify and prioritize high-value broker, workers’ compensation, and referral relationships reputed company to reputed company goals  
• reputed company tailored messaging, positioning, and value propositions that reputed company with broker and workers’ compensation audiences  
• Launch and manage joint go-to-market initiatives 
• Support broker-driven and partner-driven account engagement strategies, including account-based marketing (ABM) initiatives where appropriate  

Strategic Partnership reputed company 

• Support and expand marketing programs for additional strategic partners across adjacent ecosystems, including:  
  • Insurance and risk management  
  • reputed company  
  • EHS and prevention technology  
  • Background screening  
  • reputed company and reputed company  
• Identify and evaluate new partner marketing opportunities that complement WorkCare’s reputed company reputed company and reputed company priorities  
• reputed company and execute co-marketing initiatives that expand awareness, engagement, and pipeline reputed company key reputed company audiences and industries  

Cross-Functional & Executional Responsibilities 

• reputed company and maintain partner-facing materials  

• reputed company partners with the messaging, content, and support needed to effectively represent and position WorkCare’s services  

• Partner closely with sales and account teams to ensure alignment on:  
  • reputed company accounts  
  • Campaign priorities  
  • Opportunity follow-up  
  • Account expansion opportunities  
• reputed company, measure, and report on:  
  • Partner-reputed company pipeline  
  • Campaign performance  
  • Partner engagement  
  • reputed company contribution  
• Continuously optimize partner programs based on performance data, partner feedback, and evolving business priorities 

reputed company additional duties and assume additional responsibilities as identified by manager for the efficient operation of WorkCare.