[Remote] Social Media Engagement Specialist

Note: The job is a remote job and is open to candidates in USA. Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. They are seeking a Social Media Engagement Specialist to manage community interactions, create engaging content, and analyze performance metrics to enhance social media strategy.

Responsibilities

• Own the 'social inbox' and engage daily with our audience to build relationships, strengthen trust, and surface relevant moments to the Social and Content teams
• Monitor mentions, community conversations, competitors, and industry trends to uncover opportunities for Contentful to participate in timely and meaningful ways
• Contribute to the editorial calendar, ensuring a consistent drumbeat of content that aligns with our marketing strategy
• Create, edit, and schedule engaging social-first content that feels human and relatable but also can be technical
• Conduct regular channel audits (new and existing) and research emerging trends to recommend shifts in strategy
• Drive our YouTube process, from description optimization to channel growth recommendations
• Remain in tune with post and profile performance to contribute to the monthly and quarterly series
• Use data to identify what’s driving audience growth, strong engagement, and relevance, and translate those insights into recommendations that improve your content, strategy, and tactics
• Manage the front-end of our employee advocacy program, including content uploads and platform management to empower the wider Contentful team
• Work closely with Content, Events, and Campaign teams to ensure social reflects our broader business priorities and maintains a consistent editorial calendar

Skills

• 1–3 years of experience managing social media channels for a brand, an agency, or an executive
• An exceptional writer with a 'human' touch
• Exposure to tools like Sprout Social or Hootsuite
• Basic design/video editing skills
• Curious and comfortable working in a fast-paced, sometimes ambiguous environment
• Ability to suggest improvements and new ways of doing things
• Attention to internet culture, audience behavior, and emerging formats
• Blend of high-level creativity with technical fluency
• Use of data and best-in-breed tools to inform content creation

Benefits

• Stock Options for the opportunity to share in the success of our company
• Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.
• Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
• A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days
• Company paid parental leave to care for and focus on your growing family
• Use your personal annual education budget to improve your skills and grow in your career
• An annual wellbeing stipend to care for your physical, financial, or emotional health
• A monthly communication stipend and phone hardware upgrade reimbursement.
• New hire office equipment stipend for hybrid or distributed employees.

Company Overview