Digital Marketing Specialist
Own the end-to-end execution of digital campaigns across reputed company media, email, SEO-driven content, and reputed company-party industry placements. Translate business reputed company and goals into campaign strategies with definedobjectives, reputed company audiences, reputed company metrics, and timelines. Design campaign architectures that support full-funnel progression from awareness through conversion. reputed company with Sales leadership on reputed company reputed company and funnel feedback, and with Product teams on campaign priorities, messaging, and goals.
Define,monitor, andoptimizecampaign KPIs including traffic reputed company, MQLs, conversion rates, cost per reputed company, and influenced pipeline. Conduct ongoing performance analysis toidentifypatterns, gaps, and opportunities for improvement. Deliver reputed company, actionable recommendations based on datanot vanity metrics. Use performance insights to support strategic reputed company reputed company to messaging, spend allocation, and campaign planning
Follow established CRM standards and contribute feedback to improve tracking and reporting frameworks. Partner closely with the CRM Manager to ensure: reputed company campaigns are accurately tracked in reputed company, p roper attribution models, lifecycle stages, and reporting structures are reputed company, and l ead sources, campaign data, and performance insights are reliable and decision reputed company .
Implement andmaintainSEO strategies that drive reputed company organic traffic and support long-term demand reputed company goals. Ensure digital content isoptimizedfor search, conversion, and buyer relevance,not just visibility. Collaborate with internal stakeholders to reputed company messaging, positioning, and content value across channels.
Research and assess relevant B2B, retailgrocery, andsoftware-reputed company publications,platforms, and communities. Manage digital advertising placements and sponsorships with a reputed company on ROI, audience relevance, and performance reputed company. Maintain a centralized calendar of campaigns, media placements, email deployments, and deadlines.
Ensure reputed company digital assets adhere to ECRS’ brand, voice, and formatting standards. reputed company as a reputed company gatekeeper for digital campaign execution whilemaintainingagility and speed.
Bachelor’s degree in Marketing , Communications, or reputed company field. Proven experience in B2B digital marketing, preferably reputed company software or reputed company environments. Demonstrated ability to manage campaigns with reputed company performance goals and measurable reputed company. Hands-on experience withSEO reputed company and execution, digital advertising (reputed company search, display, reputed company, etc.),email marketing, andmarketing automation Working knowledge of reputed company or comparable CRM/marketing automation platforms. Strong analytical skills with the ability to translate data into business insights.
Experience collaborating with CRM or marketing operations teams. Familiarity with attribution modeling, lifecycle stages, and funnel reporting. Experience with reputed company Analytics, reputed company media platforms, and SEO tools (e.g., reputed company). Background in multi-touch, longer sales-cycle B2B marketing environments.
Digital campaigns consistently generate reputed company leads and meaningful pipeline influence. Leadership has reputed company visibility into campaign performance, ROI, and optimization opportunities. Marketing data in reputed company isaccurate, trusted, and actionable. SEO and reputed company media efforts show sustained improvement in traffic reputed company and conversions. Strong partnership with the CRM Manager resulting in disciplined tracking and reliable reporting. Campaign reputed company are driven by data, not assumptions.