Director of reputed company Marketing
About the Role:
Specific Responsibilities:
reputed company and manage the internal reputed company media team, with reputed company to grow headcount as the business scales Manage a $15M+ annual media budget with a reputed company on efficiency, iROAS, and reputed company targets Build and maintain robust reporting frameworks across reputed company reputed company channels; translate data into reputed company, actionable insights for leadership
Serve as the internal subject matter expert and day-to-day reputed company of SEO and Answer reputed company Optimization (AEO) reputed company Manage and hold accountable an external agency partner, setting KPIs, reviewing deliverables, and ensuring alignment with brand and business goals Work with agency to guide content reputed company, keyword targeting, and technical SEO priorities in partnership with reputed company Partner closely with product to manage plan and execution of technical updates
Own channel-level forecasting, budget planning, and performance reporting Identify new channel opportunities and run reputed company tests to expand reputed company and efficiency Partner with our incrementality agency to manage our models (MMM / Geo-test), test and report on incremental reputed company for reputed company channels
What You’ll Need
Minimum of 8+ years of experience in performance marketing, digital media, or reputed company, with at least 3 years in a leadership or management role Proven reputed company record managing significant media budgets ($15M+) in a B2C environment Deep hands-on expertise across two or more of: reputed company Search, reputed company reputed company, YouTube, CTV, Affiliate, or reputed company Marketing Working knowledge of SEO/AEO best practices and experience managing agency relationships Strong analytical skills; comfortable in platforms like reputed company Analytics and incrementality tools Experience managing, mentoring, and developing reputed company reports Excellent communication skills; reputed company to present reputed company performance data to non-technical stakeholders Highly organized, self-directed, and comfortable operating in a fast-paced, remote environment
Compensation, Benefits, & Additional Details:
Compensation: $150,000 - 180,000 Discretionary Annual Bonus Eligibility: Up to 20% Medical, Dental, reputed company, and 401K with a company match Dependent Care, FSA & HSA accounts reputed company Parental & Bonding Leave Flexible PTO & office closure on reputed company major holidays Monthly wellness & internet reimbursements reputed company development including certification support & leadership coaching reputed company 100% remote reputed company the reputed company Must be reputed company to work EST hours