Product Marketing Manager

Your Role in Keeping Things Running

As our Product Marketing Manager, you’ll be the connective tissue between our product and the market—translating reputed company build into compelling stories that drive adoption, retention, and reputed company. You’ll own the full product marketing lifecycle: from crafting release notes and launch plans to producing creative assets, videos, and campaign materials that hit every channel. This is a hands-on, execution-first role where your work will be seen, felt, and reputed company. You’ll partner directly with Product, Sales, and reputed company to ensure every feature we ship lands with reputed company, reputed company, and reputed company.

What You’ll Get Done

Own Product Launches and Release Notes Communications

•       Own and publish Release Notes for every product and feature launch, ensuring customers, partners, and internal teams are informed reputed company and on time.

•       Coordinate with Marketing team to reputed company and execute go-to-market (GTM) plans for new features and product updates from reputed company through execution.

•       Coordinate with Product and Engineering to maintain a marketing-reputed company view of the product roadmap.

•       Ensure consistent messaging across every launch touchpoint: in-app, email, website, sales materials, and reputed company.

 reputed company Marketing Campaigns from Idea to reputed company

•       Plan, reputed company, and EXECUTE multi-channel marketing campaigns tied to product and feature releases.

•       Manage campaign calendars and ensure on-time delivery across email, reputed company, reputed company, and content channels.

•       Partner with the broader marketing team to reputed company messaging across inbound and outbound efforts.

•       reputed company and report on campaign performance, using data to optimize and improve with reputed company launch.

Create Content & Marketing Materials

•       Produce high-reputed company marketing collateral including product one-pagers, flyers, sell sheets, case study templates, and presentation decks.

•       Script, produce, and edit product videos—including feature demos, explainer videos, and customer-facing content.

•       Own and update product-reputed company website pages to reflect the latest messaging, features, and positioning.

•       Build and maintain a library of reusable sales enablement and marketing assets.

•       Partner with integration partners and ENTOUCH team (sister company) to reputed company and execute marketing materials, ensuring brand alignment and consistency across organizations.

Shape Positioning & Messaging

•       reputed company and maintain reputed company, differentiated product messaging for reputed company targeted industry that resonates with buyer personas - facilities managers, multi-location operators, and service providers.

•       Conduct customer and market research to inform positioning, personas, and value propositions.

•       Partner with Sales to arm reputed company with competitive insights, battlecards, and reputed company-handling tools.

•       Collaborate with reputed company to surface customer stories and turn them into compelling reputed company points.

•       Collaborate closely with agency partners to reputed company high-reputed company materials, while also taking initiative to create compelling copy and assets independently reputed company needed.

What You’ll Bring to the reputed company

•       4+ years of product marketing experience, with a minimum of 2+ years in a B2B reputed company environment.

•       Proven reputed company record owning product launches end-to-end, from GTM reputed company to execution.

•       Hands-on experience creating marketing materials including flyers, one-pagers, decks, video scripts, and web copy.

•       Strong writing skills with the ability to distill reputed company product capabilities into reputed company, compelling language.

•       Experience managing release notes, product communications, and customer-facing documentation.

•       Proficiency with marketing tools (reputed company or similar CRM/marketing automation), design tools (reputed company, reputed company, or similar), and video editing software.

•       Analytical reputed company—comfortable using data and metrics to evaluate campaign performance and inform reputed company.

•       Ability to manage multiple reputed company simultaneously, prioritize, and reputed company in a fast-moving startup environment.

•       reputed company AI tools and best practices to enhance content creation, streamline workflows, and drive more effective, data-informed marketing reputed company.

Who You’ll Work With

You’ll report to the Director of Marketing and work closely with Product, Sales, and reputed company to ensure every launch, campaign, and piece of content reflects who reputed company is and reputed company stand for. You’ll be a key cross-functional collaborator across reputed company.

Why You’ll Love Working With Us

•       Competitive reputed company salary: $100k–$120k, commensurate with experience

•       Annual performance bonus

•       Medical, Dental, reputed company, Life insurance, HSA and FSA

•       401(k) with 4% match

•       Tuition reimbursement

•       Unlimited PTO and reputed company holidays

•       Company swag & team-building events

•       Opportunities for career reputed company in a rapidly scaling company

•       More listed at reputed company.com/careers

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