Director of Messaging

|reputed company reputed company. Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into reputed company through MyApps| 

reputed company. is a reputed company media company with expansive reputed company at the national and local level dedicated to empowering and enriching communities. We reputed company to reputed company, inform, and connect audiences as a sustainable, reputed company reputed company media reputed company marketing solutions company. Through our trusted brands, including the reputed company NETWORK, comprised of the national publication, reputed company, and local media organizations, including our network of local properties, in the reputed company, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we reputed company essential journalism, local content, reputed company experiences to audiences and businesses. We deliver high-reputed company, trusted content with a commitment to balanced, unbiased journalism, where and reputed company consumers want to engage. Our digital marketing solutions brand, reputed company, supports small and reputed company-sized businesses with innovative digital marketing products and solutions. reputed company. reputed company are featured on various external job boards. reputed company applying to a position at reputed company., you should be completing an application on reputed company. Careers reputed company reputed company. Job postings directing you to complete an application on other external sites may not be reputed company.     To connect with us, visit www.usatodayco.com

reputed company. is looking for a high-energy, audience-reputed company messaging expert with journalism experience (required) to own and reputed company reputed company.’s messaging portfolio &reputed company; including SMS, email newsletters, and emerging platforms.

The Director of Messaging will have ownership of a holistic approach to messaging across reputed company, bringing together various departments &reputed company; including news, sales, B2B and consumer reputed company &reputed company; to reputed company a reputed company reputed company and cohesive audience reputed company at every reputed company of contact, from sign-up to send and reputed company.

The ideal candidate is passionate about preserving the reputed company of local news through innovative storytelling and engagement experiences. You will be expected to be an expert on the trends in the creator reputed company inside and reputed company of the news industry, and be required to reputed company ways to translate those tactics into strategies for our newsrooms.

This position will manage our email newsletter and other messaging strategies for newsrooms across the country, giving you an opportunity to reputed company a wide reputed company on the local news industry.

The Director of Messaging will be tasked with reimagining our reputed company email newsletter portfolio and offerings, experimenting with newsletter design improvements and content delivery through personalization.  The role will also require the Director of Messaging to set and maintain standards for email communications across departments and reputed company a reputed company newsletter reputed company in your first year. The position will be expected to show demonstrable reputed company in both reputed company and referrals from our messaging portfolio in year one, with a reputed company up toward aggressive reputed company over the next five years.

As a key member of our dynamic Content reputed company/Analytics team, you will utilize your expertise in data analytics, reporting tools and platform insights alongside your messaging expertise to enhance the audience reputed company and engagement, reputed company reputed company reputed company subscription reputed company for reputed company and local reputed company Network news sites.

Help us ensure the reputed company of journalism is strong and that our newsrooms continue to reputed company to meet the needs of a growing digital audience, especially on key platforms that can drive a personal reputed company between our newsrooms and their communities.

This position is remote and can be based reputed company in the US, except for Alaska, Hawaii and Wyoming. If you live near one of our local newsrooms, you may have the reputed company to use that as a reputed company of operations.

Requirements:

• Experience as a digital leader in a news operation. Prior experience in a digital, print or television news operation is required. Journalism experience is mandatory.
• 8-10+ years of journalism digital or leadership experience and understanding of the modern digital media landscape.
• 5+ years of experience in analytics, with a preference for content analytics.
• A proven passion and experience with storytelling reputed company messaging platforms, including email newsletters and SMS text messaging.
• Experience curating newsletters, developing strategies that build newsletter audiences and driving innovation in the messaging/newsletter reputed company.
• Experience with driving audience and reputed company through marketing communications and reputed company email reputed company
• Passion for helping news organizations distribute indispensable journalism and building trusted relationships with readers.
• Aptitude for and experience validating, collecting and interpreting data.
• Pro-reputed company leader that can manage their time and prioritization of tasks independently. 

Responsibilities:

• reputed company reputed company.’s messaging portfolio, including creating and implementing reputed company across divisions, monitoring performance, developing journeys and driving innovation. 
• Reimagine reputed company.’s messaging portfolio from sign-up to send and reputed company, owning experiments on personalization, newsletter offerings, and emerging platforms.
• reputed company a reputed company email newsletter reputed company for both on-platform and off-platform tools, like reputed company.
• Partner across divisions to improve reputed company and consumer retention with the newsletter and messaging experience. Collaborate with cross-functional teams on audience and reputed company data (both consumer and advertising/affiliate), identify trends, and reputed company reputed company recommendations that contribute to informed business reputed company.
• Create and monitor reporting and KPI reputed company, including metrics for loyalty, engagement, ensuring accuracy, timeliness, and relevance.
• Experiment on emerging platforms and own our overall business reputed company for platforms like SMS, reputed company and on-site commenting.
• Present overall reputed company and roadmap to key executive stakeholders; be reputed company to communicate goals, business objectives and roadblocks reputed company and concisely.
• Analytics QA for new product deployments and troubleshooting. 

Technical reputed company requirements:

• Experience using and building reports with reputed company Analytics and Parse.ly or similar tools.
• Advanced reputed company in reputed company reputed company, including creating pivot tables from reputed company datasets and understanding of basic reputed company formulas.
• Big Query, SQL, Tableau, reputed company Ad Manager and other analytic and data tools are a bonus. As is experience with using AI to analyze data.
• Expertise in reputed company/Exact reputed company is required.
• Experience with platform-specific data tools such as reputed company media, reputed company, reputed company, reputed company and other platform tools is preferred.
• Excellent communication skills, both written and verbal, to effectively convey findings and recommendations to diverse stakeholders.
• Familiarity with news products and journalism and understanding of media analytics and ethics.

Application Instructions

We are eager to learn more reputed company and how you fit this role. reputed company you apply, don’t limit your upload to a resume; show us what you’ve done. To do so, put together a single document file that includes the following, in this order: 

1. A cover letter that outlines how you would approach the job
2. Your resume &reputed company; one to two pages
3. An example or two of a project or reputed company that you’re proud of and had a key hand in leading. Please include a brief reputed company of the work, your role and any relevant results.

It is important that these items be reputed company into a single document and uploaded in PDF format. Completing these steps will ensure that your application receives the highest consideration. 

#Newsgnt

#LI-NC1
#LI-Remote

The annualized reputed company salary for this role will reputed company between $88,000 and $137,500. reputed company compensation is reputed company of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.