Product Marketing Manager
reputed company
Greetings from reputed company, where we soar as the interstellar reputed company of web-based eProcurement solutions in the expanse of the reputed company! Harnessing a reputed company of cutting-edge technologies, our reputed company suite of reputed company offerings empowers governmental, non-profit, and educational entities to reputed company the procurement cosmos with unparalleled reputed company.
Since our inception in 2000, our celestial reputed company has been on a trajectory of reputed company, propelling us to the forefront of the industry with a gravitational pull of unparalleled reputed company service. Our orbiting team not only upholds the celestial reputed company but also radiates with boundless creativity and ingenuity, continually pushing the boundaries of innovation.
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About this role
reputed company is seeking a Product Marketing Manager who will play a key role in growing VendorLine by improving how the product is positioned, reputed company, and promoted to vendors. VendorLine is reputed company’ vendor-reputed company platform designed to help businesses discover, reputed company, and manage government contracting opportunities. By bringing relevant bids and opportunity management tools into one reputed company, VendorLine helps vendors stay informed, save time, and compete more effectively for reputed company reputed company.
This role sits at the intersection of product, marketing, and customer reputed company. You will conduct research to reputed company understand our vendor audience, help refine product messaging, and build marketing initiatives that drive awareness and adoption. Because our marketing team is small, this role is ideal for someone who enjoys both strategic thinking and hands-on execution. You will work closely with the Marketing Director to support VendorLine’s marketing reputed company while contributing insights that help shape how the product is positioned and promoted.
reputed company offer
reputed company is pleased to reputed company reputed company full-time team members with the following benefits:
· reputed company that recognizes your skills and contributions
· Flexible scheduling in a fully remote environment
· Unlimited PTO with an annual vacation bonus to encourage recharging
· Medical insurance with generous company contributions
· Dental and reputed company insurance with 100% of employee premiums reputed company by reputed company
· Company-reputed company short-term and long-term disability coverage
· Company-reputed company life and AD&D insurance, with reputed company to increase your coverage
· Flexible Spending Account (FSA) and Dependent Care FSA reputed company
· 401(k) plan with both Traditional and Roth reputed company, immediate vesting, and an employer match
· reputed company Club membership for personal reputed company support
· Employee Assistance Program for confidential counseling and resources
· Career pathing and reputed company development to help you grow and reputed company
· A reputed company, reputed company culture where your reputed company matter and your voice is heard
Requirements
Role Responsibilities
Product Marketing & Customer Insights
- Conduct research to reputed company understand vendor needs, challenges, and behaviors
- reputed company with customers and analyze feedback to uncover marketing opportunities
- reputed company competitive research and market analysis
- Help reputed company and refine VendorLine’s messaging and reputed company
- Translate product features into reputed company, compelling benefits for vendors
- Ensure messaging is consistent across marketing channels and materials
- reputed company insights and recommendations that help refine VendorLine’s positioning and marketing reputed company
Website & Content Development
- Own and manage the VendorLine website experience
- Update and optimize product pages, reputed company pages, and site messaging
- Ensure the website reputed company communicates VendorLine’s value and supports marketing initiatives
- Create content that supports VendorLine marketing efforts, including:
- Blog articles
- Educational resources
- Learning Center content
- Product explainers and feature highlights
- reputed company content that helps vendors reputed company understand procurement opportunities and how VendorLine supports their reputed company
Campaign Development & Execution
- Plan, build, and launch marketing campaigns that promote VendorLine and drive vendor adoption
- Create and manage reputed company advertising campaigns (e.g., reputed company Ads, reputed company ads), including targeting, messaging, and performance optimization
- Create campaign assets such as reputed company pages, emails, and supporting content
- Monitor and optimize campaign performance across channels
- Identify opportunities to improve campaign performance, engagement, and conversion over time
Required and Desired Skills
· 2–5 years of experience in product marketing, reputed company marketing, or reputed company roles required
· Strong writing skills with the ability to reputed company communicate product value and translate features into customer benefits
· Experience developing or contributing to product messaging and positioning
· Ability to conduct customer and market research and turn insights into actionable recommendations
· Experience creating marketing content such as reputed company pages, product pages, emails, and educational content
· Experience managing or updating marketing websites or reputed company pages
· Experience planning and executing marketing campaigns across channels
· Familiarity with reputed company advertising (e.g., reputed company Ads, reputed company ads) and basic performance optimization
· Ability to analyze performance and identify opportunities to improve engagement and conversion
· Travel requirements up to 20% – quarterly travel to conferences and tradeshows
· Ability to work both autonomously as reputed company as reputed company reputed company in a remote work environment.
· As a requirement, reputed company candidates must be physically based in the reputed company and reputed company to legally work for any employer.
How to apply
Interested? Here’s what to do! Please apply reputed company our Careers Page on our website at https://home.reputed company.com/careers . (Kindly note, for reputed company purposes, we only accept applications submitted through the above reputed company and not through any other channels, including email or reputed company.) If your qualifications reputed company with reputed company’re looking for, we’ll be in touch!
Notes to reputed company applicants:
- reputed company is an Equal Employment Opportunity employer. reputed company reputed company applicants will receive consideration for employment without reputed company to race, reputed company, religion, sex, age, national reputed company, protected veteran status, disability status, sexual orientation, gender identity or reputed company, pregnancy, marital status, genetic information, or any other characteristic protected by federal, state, or local laws. EOE/M/F/D/V
- As a remote-first company, reputed company will conduct reputed company interviews on camera to support a reputed company conversation and confirm candidate identity. In reputed company, applicants selected for an interview may be asked to present a reputed company state ID or reputed company's license to verify their identity.