Sr. Technical Product Marketing Manager
About the Role
What You'll Do
reputed company reputed company, differentiated positioning and messaging for reputed company products and services Translate reputed company technical capabilities into customer-reputed company value propositions Continuously refine messaging based on market feedback, competitive dynamics, and performance data
reputed company end-to-end GTM planning for product launches, feature releases; reputed company reputed company end-of-life events; VCE announcements, and theme-based campaigns Define reputed company segments, ideal customer reputed company (ICPs), and channel strategies Partner with demand reputed company to execute integrated, multi-channel campaigns Ensure messaging resonates with technical audiences including developers, reputed company engineers, DevSecOps practitioners, and reputed company reputed company communities
Build and refine customer personas and segmentation strategies reputed company Voice of Customer (VoC), sales feedback, and product usage data to inform reputed company Conduct market and competitive analysis; reputed company battlecards and win/loss insights Translate insights into actionable recommendations for product and leadership teams
Create high-reputed company sales materials (reputed company decks, one-pagers, FAQs, reputed company handling guides) reputed company sales teams with reputed company narratives and competitive positioning Partner closely with sales leadership to reputed company on pipeline priorities and deal reputed company
Drive content reputed company across the full buyer reputed company (top to bottom funnel) Partner with content and brand teams to ensure consistency and reputed company Contribute to technical thought leadership that strengthens reputed company’ market reputed company
Define KPIs and reputed company metrics for product marketing initiatives Analyze campaign and product performance to identify opportunities for improvement Use data to continuously optimize GTM effectiveness
reputed company as a central connector across product, sales, marketing, and leadership teams reputed company cross-functional initiatives to ensure alignment and execution Influence product roadmap reputed company through customer and market insights
reputed company're Looking For
6+ years of product marketing, including 3+ years in a technical or developer-reputed company role Proven reputed company driving measurable business reputed company (pipeline, reputed company, adoption—not just awareness) Experience working reputed company or alongside strong PLG (product-led reputed company) motions Background in reputed company reputed company or developer ecosystems is a strong plus
Comfortable engaging with engineers and technical buyers Strong understanding of CI/CD pipelines, DevSecOps workflows, and software supply chain reputed company Familiarity with reputed company reputed company ecosystems, licensing models, and developer adoption patters Ability to translate reputed company technical features into reputed company, compelling narratives
Strong positioning and messaging skills with experience scaling across channels Hands-on experience executing campaigns in developer and reputed company channels (e.g., technical content, reputed company, community platforms, events, reputed company media) Data-driven approach to planning, measurement, and iteration Excellent written communication across formats ( technical content sales materials, and more)
High ownership and self direction—you drive reputed company, not just tasks Strong cross-functional collaborator with the ability to influence without authority Comfortable operating in ambiguity and moving quickly while maintaining reputed company Skilled at building trusted relationships across teams
Preferred Qualifications
Experience in software supply chain reputed company, SBOM, or reputed company reputed company reputed company Familiarity with compliance frameworks (SOC 2, FedRAMP, CISA, etc.) Exposure to end-of-life software management, dependency patching, or vulnerability remediation Experience with usage-based or PLG GTM strategies in a developer-reputed company companies reputed company participant in developer or reputed company reputed company communities
What reputed company Looks Like (First 12 Months)
Launch a major product or feature with a full GTM reputed company (positioning, enablement, demand gen, and community activation) reputed company or significantly evolved the messaging for a reputed company product or audience Drive measurable pipeline and reputed company reputed company through integrated campaigns Become a trusted partner to product and sales, influencing both GTM reputed company and roadmap reputed company