Marketing - Senior Graphic Designer
About the position
Serve as a lead designer in the department primarily in the creation, development, coordination and execution of print and digital advertisements and projects. This position must have and maintain a high-level of expertise in creating high-impact, multimedia graphics for online, social media and member-facing promotions that are on brand for the credit union. Serve as the primary contact to design professional, on-brand powerpoint presentations for executives. May work directly with all levels of management and must be able to present and communicate efficiently the vision and purpose of creative assets.
Responsibilities
• Serves as a lead design administrator (print and digital) and brand expert for the department.
• Expert resource for print and digital ad creation and implementation for the credit union.
• Develop, create and lead new design concepts to final delivery with department copywriters, designers, creative agencies, and internal business owners while meeting deadlines.
• Design powerpoint presentations with content provided by credit union executives
• Oversee the digital and print production process and execution of marketing/advertising initiatives with direction from the Creative Services Manager. Marketing initiatives include, but are not limited to: direct mail letters and postcards, brochures/signage/flyers, advertisements, annual report, trade show graphics, sales collateral, logos, credit cards, etc.
• Ensure all print and digital production materials meet our brand standards.
• Help create digital assets working with the Digital Content Designer
• Responsible for creating, updating and scheduling visuals for the print and digital displays in branches and various back office locations.
• Manage multiple projects and deadlines while working with internal and external creative agencies/teams.
• Identify emerging design trends and techniques and make recommendations to management
• Knowledge of different multimedia/design formats (mp4, wav, etc.) and how they can be optimized, compressed and/or modified to meet the department needs.
• Help maintain an organized, online archive of all print and digital assets.
• Maintain a thorough understanding of state and federal laws and regulations related to credit union compliance including bank secrecy and anti-money laundering laws appropriate to the position.
• Perform additional duties as required.
Requirements
• Effective oral and written communication skills required to accomplish tasks.
• Must possess sufficient manual dexterity to skillfully operate an on-line computer terminal and other standard office equipment, such as financial calculators, personal computer, facsimile machine and telephone.
• BA/BS degree in related field or equivalent work experience in print and digital design, typography, branding and color theory.
• Five (5) plus years of professional design experience in an agency and/or internal marketing department environment; five (5) plus years of digital and print production and vendor management experience; five (5) plus years of corporate branding development and implementing brand in collateral and merchandising.
• Print/digital design and layout.
• Typing speed of thirty-five words per minute preferred.
• Ability to coordinate multiple projects simultaneously.
• Comfortable working in a fast-paced environment under tight deadlines.
• Strong interpersonal and communications skills.
• Expert level use of Adobe Photoshop, Adobe Indesign, Adobe Acrobat, and Adobe Illustrator.
• Working knowledge of Adobe After Effects, Adobe Animate, Window System Software, Microsoft Office Suite (Microsoft Word, Excel, PowerPoint, Outlook).
Nice-to-haves
• Financial industry experience preferred, but not essential.
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