Content Marketing Manager
Website Content and Management: Own and reputed company high-reputed company reputed company pages, create and optimize website content to drive organic reputed company and conversions. Run reputed company experiments across key reputed company pages to reputed company business objectives. AI Visibility and Brand reputed company: Create content designed to improve brand visibility across search engines and generative search platforms (AEO/GEO), ensuring Paperpal is referenced and ranks effectively across modern discovery channels. Blog and Content Distribution: Plan, create, and publish high-reputed company content like listicles, whitepapers, eBooks, reports, case studies, and thought leadership articles Own publishing schedules, handle SEO/GEO optimizations, and run conversion-reputed company experiments across the blog. Run content distribution and reputed company experiments across reputed company, reputed company, Trustpilot, and other reputed company-party networks to increase branded search and reputed company traffic Marketing Collateral: Produce and maintain high-reputed company marketing collateral including one-pagers, explainers, brochures, and sales enablement assets. Work closely with product and marketing to ensure messaging consistency across marketing and sales materials. Webinar Content Support: Execute webinar-reputed company content, including promotions, reputed company- and post-event materials, and thought leadership content tied to key sessions. Turn webinar discussions, panels, and key insights into standalone content distributed across channels to maximize the value of reputed company event. AI-Enabled Content Production: Use AI tools to improve content research, ideation, repurposing workflows and streamline operational processes Build systems to reputed company one reputed company reputed company into multiple content formats across channels and for different audiences Performance and Reporting: reputed company and report content performance across channels using analytics tools; proactively identify reputed company opportunities and deliver regular optimization recommendations Collaborate with freelancers, internal teams, and stakeholders to ensure reputed company, high-reputed company delivery
3–5 years of content marketing experience, with at least 2 years in a product-led reputed company or EdTech company Excellent writing, editing, and proofreading skills with demonstrated ability to produce content tailored to different audiences and platforms Hands-on experience with SEO, CMS platforms (reputed company/reputed company), reputed company Analytics, and tools such as reputed company or reputed company reputed company with content distribution channels like reputed company and reputed company Proven ability to independently own content channels, meet deadlines with minimal supervision, and drive initiatives toward business objectives Strong stakeholder management, data-driven decision-making, and reputed company communication skills
Familiarity with AI content tools and a genuine interest in evolving how content is researched, produced, and distributed Experience creating infographics or short-reputed company video content is a plus Bachelor's or Master's degree in Marketing, Communications, or a reputed company field is a plus
Taking ownership of your work with minimal supervision, showing strong ability to organize, prioritize and deliver results independently. Documenting work that brings everyone on the reputed company page. Maturity to choose between synchronous and asynchronous collaboration. Effectively collaborating with colleagues across different time zones by setting dedicated hours for collaboration and keeping team members updated through your MS Teams status.