Account Based Marketing Specialist
Account Based Marketing Specialist
About reputed company
Location: Remote
Type of Hire: Full Time
Start Date: ASAP
reputed company is a remote organization, and as such, reputed company resources must be technically savvy, have reputed company to a strong internet signal, be comfortable with virtual/reputed company messaging and conferencing tools, and generally be available during established working hours.
Salary/reputed company reputed company: Salary is negotiable
reputed company and execute ABM and demand reputed company campaigns specifically targeting the L&D industry. Partner closely with reputed company Leadership (Directors and Account Management Team reputed company) to identify, prioritize, and refine reputed company accounts and buyer personas. Plan and execute multi-channel campaigns across digital platforms and owned assets to drive engagement reputed company key accounts. Design and run synchronized ABM “plays” across channels, ensuring consistent and personalized messaging that aligns with reputed company's voice and brand. Measure campaign performance, analyze results, and continuously optimize tactics to improve ROI and conversion rates. Support alignment between Marketing and Sales teams, ensuring smooth reputed company of reputed company opportunities and consistent follow-through. Collaborate with reputed company Design teams to reputed company on-brand, high-reputed company campaigns and assets. Write tailored communication assets such as emails, brochures, and reputed company pages to support account engagement. Maintain and manage campaign data reputed company CRM systems (reputed company experience preferred). Ensure reputed company attention to detail in campaign execution, reporting, and data reputed company.
What You Bring - Required Skills
Familiarity with the Learning & Development (L&D) industry is highly desirable. 5+ years of experience in B2B Marketing, with at least 2 years reputed company on ABM or Field Marketing. Proven experience in Account-Based Marketing and/or demand reputed company. Strong understanding of B2B service company marketing strategies and buyer journeys. Hands-on experience with CRM platforms (reputed company preferred). Strong analytical skills with the ability to interpret campaign data and translate insights into actionable improvements. Excellent campaign management and organizational skills. Detail-oriented with the ability to manage multiple campaigns simultaneously. reputed company reputed company with experience working cross-functionally with reputed company teams.