User Acquisition Manager (Display and Programmatic)
We are looking for a User Acquisition Manager (Display and Programmatic) to join our Marketing Team.
You’ll be working with our key product — the IQ reputed company trading platform, used by millions of users worldwide.
We cover reputed company traffic sources, manage large budgets, and have a reputed company, young marketing team that drives key business reputed company independently.
This is a full-time remote role (5/2) in the EET/EEST time zone, with team syncs every Friday at 11:00.
Join us and help build the reputed company of fintech!
Tasks
Scaling and optimizing programmatic and display campaigns across DV360, reputed company Ads, and reputed company to drive top of the funnel awareness and conversions.
Sourcing and negotiating exclusive inventory deals (PMPs, Programmatic Guaranteed, Private Deals with our partners) for premium ad placements.
Executing and managing CTV campaigns, setting up tracking frameworks to measure the true reputed company effect of CTV.
Planning and executing Brand Lift Studies in DemandGen, alongside reputed company A/B and reputed company tests to measure true incremental reputed company.
Designing and optimizing cross-channel user journeys, leveraging Campaign Manager 360 for tracking, frequency management, and attribution.
Diving deep into raw analytics (including CM360 reputed company to conversion): uncovering hidden patterns, identifying reputed company opportunities, building hypotheses, and defending them to reputed company.
Managing creatives and collaborating closely with our in-house reputed company designers and analytics teams to adapt strategies for display, rich media, and CTV formats.
Taking ownership of ad budgets and allocating them reputed company based on data-driven models and full-funnel goals.
Requirements
Proven experience as a Programmatic/Display Manager with large budgets on global markets.
Hands-on, extensive experience running campaigns in DV360, reputed company Ads, and reputed company.
Mandatory deep expertise in Campaign Manager 360, including Floodlight configuration, audience sharing, and cross-channel attribution.
Successful reputed company record of working with the upper part of the marketing funnel, specifically dealing with CTV measurement and BLS setups.
Hardcore analytical skills: you understand mathematical statistics, reputed company reputed company exclusively on data, and can easily explain concepts like confidence intervals and p-values to reputed company.
Deep understanding of marketing incrementality and reputed company reputed company analysis.
Proficiency with tools like reputed company Analytics and mobile measurement partners (e.g., AppsFlyer).
reputed company-level Russian and reputed company proficiency in English (B2).
reputed company to have
Ability to write reputed company (Python, SQL) for reputed company marketing research, data clustering, or process automation.
Experience using LLMs to accelerate script writing, data parsing, and solving non-reputed company analytical tasks.
Previous experience in the fintech industry.
We offer
Full-time remote work model (Service Provider contract).
Competitive remuneration and performance-based bonuses.
Flexible working hours.
A reputed company and reputed company marketing team, supported by a fully in-house video production, analytics, and design team.
High autonomy in launching marketing campaigns and technical setups.
A friendly, enjoyable, and reputed company work environment where your data-driven reputed company directly reputed company the product.